Growth-Driven PM: Marketing & Pre-Order Funnels

Apparel Group; Dubai; On-site; AED 223,200 - 290,160; Full time

Benefits offered by this job

Attractive salary

Employee discounts

Medical coverage

Career advancement opportunities

Job summary

Apparel Group in Dubai seeks a Senior Product Manager to optimize marketing and pre-order funnels across 6thStreet.com, one of the GCC’s leading fashion platforms. You will spearhead initiatives to enhance user engagement and drive conversion rates while collaborating cross-functionally to integrate advanced marketing technologies.

The ideal candidate has at least four years of product management experience, particularly in fashion or e-commerce, and possesses a strong grasp of analytics tools and conversion strategies. Competitive salary, employee discounts, and medical coverage are offered.

Qualifications

• Minimum 4 years of experience in product management, preferably in fashion, consumer tech, or e-commerce.
• Strong knowledge of growth funnels, marketing automation, and digital performance metrics.
• Proven ability to collaborate cross-functionally in agile, data-driven environments.

Responsibilities

• Own the roadmap for marketing and pre-order funnel optimization.
• Partner with marketing, CRM, and data teams to build personalized campaign landing pages.
• Analyze customer behavior through analytics tools to identify improvement areas.

Skills

Product Roadmap and Lifecycle Management

Funnel Optimization and Conversion Strategy

Martech Integration and Analytics

SEO/SEM and Campaign Landing Pages

A/B Testing and Experimentation

Data-Driven Decision Making

Cross-Functional Leadership

Education

Bachelor's degree in Business, Marketing, Computer Science, or related field

Tools

Segment

Braze

Amplitude

Mixpanel

VWO

Optimizely

Magento

Job description

Apparel Group in Dubai seeks a Senior Product Manager to optimize marketing and pre-order funnels across 6thStreet.com, one of the GCC’s leading fashion platforms. You will spearhead initiatives to enhance user engagement and drive conversion rates while collaborating cross-functionally to integrate advanced marketing technologies.

The ideal candidate has at least four years of product management experience, particularly in fashion or e-commerce, and possesses a strong grasp of analytics tools and conversion strategies. Competitive salary, employee discounts, and medical coverage are offered.