Events Sales Manager

Confidential Careers; Abu Dhabi Emirate; On-site; AED 279,000 - 446,000; Full time

Job summary

Confidential Careers is seeking an Events Sales Manager in the UAE to drive revenue across corporate, social, leisure, and special events. You will identify opportunities, manage key client relationships, and coordinate with operations to ensure flawless execution.

The role demands a proactive sales professional with hospitality experience and a track record of achieving ambitious targets within the UAE market, with international opportunities.

Qualifications

• Bachelor's degree in hospitality, business, marketing, or related field.
• 5–7 years of event sales experience in hospitality.
• Proven ability to sell conferences, corporate events, weddings, and large-scale functions.
• Strong UAE corporate and events market network.
• Excellent sales, negotiation, and closing skills.
• Strong client relationship management and communication skills.
• Proficient in CRM and MS Office.

Responsibilities

• Generate revenue through corporate, social, leisure, and special events.
• Identify and pursue new business opportunities within UAE and international markets.
• Develop and maintain relationships with corporate clients, agencies, DMCs, and stakeholders.
• Coordinate with operations, F&B, marketing, and finance for seamless event execution.
• Track sales performance, prepare reports, and analyze market trends.

Skills

Sales

Negotiation

Account management

Client relationship management

Communication

Presentation skills

Education

Bachelor's Degree in Hospitality Management

Business Administration

Marketing

Tools

CRM systems

Microsoft Office

Job description

The Events Sales Manager is responsible for driving revenue through corporate, social, leisure, and special events. The role focuses on identifying new business opportunities, managing key client relationships, negotiating contracts, and coordinating with operational teams to ensure successful event execution. The position requires a proactive sales professional with strong hospitality experience and the ability to achieve ambitious sales targets.

Key Responsibilities

1. Sales & Business Development

• Generate revenue through corporate events, conferences, product launches, exhibitions, weddings, gala dinners, and social functions.
• Identify and pursue new business opportunities within UAE and international markets.
• Develop and maintain relationships with corporate clients, event agencies, DMCs, and key stakeholders.
• Conduct sales calls, client meetings, site inspections, and presentations to secure new business.
• Prepare customized proposals, quotations, and event packages based on client requirements.
• Achieve monthly, quarterly, and annual revenue targets.

2. Account Management

• Build and maintain long-term relationships with existing clients to maximize repeat business.
• Act as the primary point of contact throughout the sales process.
• Monitor client satisfaction and address concerns promptly.
• Maintain an up-to-date client database and sales pipeline.

3. Event Planning & Coordination

• Collaborate with operations, F&B, marketing, and finance teams to ensure seamless event execution.
• Conduct pre-event meetings and handovers to operational teams.
• Ensure all event details, contracts, and client requirements are communicated accurately.
• Monitor event delivery and client satisfaction post-event.

4. Revenue Management & Reporting

• Track event sales performance and prepare regular sales reports.
• Analyze market trends, competitor activities, and customer preferences.
• Recommend pricing strategies and revenue-generating initiatives.
• Maintain accurate records within CRM and sales systems.

5. Market Representation

• Represent the organization at industry events, exhibitions, networking functions, and trade shows.
• Promote event facilities and services to enhance market presence.
• Develop strategic partnerships with corporates, event planners, and industry associations.

Qualifications & Experience

• Bachelor's Degree in Hospitality Management, Business Administration, Marketing, or related field.
• Minimum 5-7 years of event sales experience within the hospitality industry.
• Proven experience selling conferences, corporate events, weddings, and large-scale functions.
• Strong network within the UAE corporate and events market.
• Experience managing high-value accounts and driving revenue growth.
• Exceptional sales, negotiation, and closing skills.
• Strong client relationship management abilities.
• Excellent communication and presentation skills.
• Commercial awareness and revenue-driven mindset.
• Ability to manage multiple projects simultaneously.
• Strong organizational and problem-solving skills.
• Proficiency in CRM systems and Microsoft Office applications.

Key Performance Indicators (KPIs)

• New business acquisition.
• Conversion rate of inquiries to confirmed events.
• Client retention and repeat business.
• Customer satisfaction scores.
• Pipeline growth and forecasting accuracy.