Events Sales Manager

The First Group; Abu Dhabi; On-site; AED 180,000 - 240,000; Full time

Job summary

The First Group Hospitality in the United Arab Emirates is seeking an Events Sales Manager to lead the sales process for events, generate new business, and manage client relationships. You will prepare proposals, coordinate with internal teams, and ensure events meet client objectives and standards.

Responsibilities include developing tailored proposals, conducting meetings and venue visits, maintaining records, and nurturing ongoing client engagement.

Qualifications

• Experience in events, hospitality, private clubs, luxury service, or a related environment.
• Excellent communication and relationship-management skills.
• Strong organisational skills and attention to detail.
• Ability to understand client needs and provide thoughtful, tailored solutions.
• Confident presentation and negotiation skills.
• Commercial awareness with a natural ability to identify opportunities.
• Ability to collaborate effectively with internal teams and external contacts.
• Excellent written and spoken English.
• A genuine interest in delivering refined, personalised experiences.

Responsibilities

• Manage event enquiries and develop suitable proposals based on client requirements.
• Build and maintain strong relationships with members, guests, corporate contacts, and selected partners.
• Conduct meetings and venue visits in a professional and welcoming manner.
• Coordinate with internal departments to ensure the smooth planning and delivery of events.
• Maintain accurate records of enquiries, bookings, and client communications.
• Follow up with clients and guests to encourage continued engagement and future opportunities.
• Support the development of new business through personal networks, referrals, and relationship-building.
• Ensure all communication and service delivery reflect the club’s standards, values, and sense of discretion.
• Assist with event forecasts, reporting, and general commercial administration.
• Remain informed about relevant market trends and opportunities.

Skills

Events sales

Hospitality industry

Luxury service

Relationship management

English proficiency

Negotiation skills

Organisational skills

Proposal development

Stakeholder management

Job description

Job Description:

Overview

About The First Group Hospitality

The First Group Hospitality is a Dubai-headquartered, full-service hospitality management company specialising in hotel operations, asset management, and F&B strategy. With a team of industry veterans and a proven track record, the company delivers tailored solutions that enhance efficiency, optimise revenue, and maximise asset value for investors and hotel owners.

As a trusted third-party hotel management provider, The First Group Hospitality partners with leading global brands to drive operational excellence and long-term profitability, thanks to expertise spanning property performance optimisation, cost management, and guest experience enhancement.

Beyond management, The First Group Hospitality develops and operates a dynamic portfolio of upscale hotels, residences, and award-winning restaurants, creating high-value hospitality assets that stand out in the market.

For more information, visit tfghospitality.com

Job Description

We are seeking a motivated and results-driven Events Sales Manager to lead the sales process for events.The successful candidate will be responsible for generating new business, managing client relationships, preparing proposals, coordinating with internal teams, and ensuring that each event meets the client’s expectations and commercial objectives.

• Manage event enquiries and develop suitable proposals based on client requirements.

• Build and maintain strong relationships with members, guests, corporate contacts, and selected partners.

• Conduct meetings and venue visits in a professional and welcoming manner.

• Coordinate with internal departments to ensure the smooth planning and delivery of events.

• Maintain accurate records of enquiries, bookings, and client communications.

• Follow up with clients and guests to encourage continued engagement and future opportunities.

• Support the development of new business through personal networks, referrals, and relationship-building.

• Ensure all communication and service delivery reflect the club’s standards, values, and sense of discretion.

• Assist with event forecasts, reporting, and general commercial administration.

• Remain informed about relevant market trends and opportunities.

Desired Skill & Expertise

• Experience in events, hospitality, private clubs, luxury service, or a related environment.

• Excellent communication and relationship-management skills.

• Strong organisational skills and attention to detail.

• Ability to understand client needs and provide thoughtful, tailored solutions.

• Confident presentation and negotiation skills.

• Commercial awareness with a natural ability to identify opportunities.

• Ability to collaborate effectively with internal teams and external contacts.

• Excellent written and spoken English.

• A genuine interest in delivering refined, personalised experiences.

Requirements: