Director – Digital Strategy & Media

TALENT ONE EMPLOYMENT SERVICES; Abu Dhabi; On-site; AED 600,000 - 900,000; Full time

Job summary

TALENT ONE EMPLOYMENT SERVICES is seeking an experienced Digital Media Leader to oversee the digital presence of a high-profile leadership office in Abu Dhabi. You will set strategy for official websites, social media, and campaigns, ensuring timely and impactful communications aligned with approved narratives.

You will lead digital campaigns, drive content production, and manage analytics, SEO, and audience insights to maximize reach and influence.

Qualifications

• Bachelor's degree in Digital Media Communications or related field.
• Minimum 13 years of relevant experience.
• Experience leading digital strategies and integrated campaigns.
• Strong understanding of analytics, SEO and platform performance.
• Experience managing senior stakeholders and budgets.
• Experience in government leadership offices or high-profile institutions desirable.

Responsibilities

• Lead the digital media strategy across official websites, social media, and digital platforms.
• Establish policies and editorial standards with approval frameworks.
• Oversee digital campaigns supporting official activities and initiatives.
• Direct development and publication of digital content including websites, blogs and multimedia.
• Supervise social media planning and engagement.
• Integrate analytics, SEO and audience insights to boost reach and performance.
• Monitor global digital trends and recommend innovations.
• Collaborate with strategy, content, production, and IT teams for coordination.
• Manage relationships with government stakeholders and external partners.
• Lead planning, budgets, and team development; set KPIs and reporting.

Skills

Digital media management

Strategic communications

Analytics

SEO

Stakeholder management

Education

Bachelor's degree in Digital Media Communications

Master's degree preferred

Job description

About the Role

We are seeking an experienced digital media leader to oversee the digital presence of a high-profile leadership office. The role will set the strategy for official websites social media and digital campaigns ensuring accurate timely and impactful communications aligned with approved narratives and strategic priorities.

Key Responsibilities

• Lead the digital media strategy across official websites social media accounts and digital engagement platforms.
• Establish policies editorial standards and approval frameworks to maintain consistent messaging credibility and quality.
• Oversee digital campaigns supporting official activities announcements and strategic initiatives.
• Direct the development and publication of digital content including website updates press releases blogs podcasts and multimedia.
• Supervise social media planning and execution ensuring accuracy timeliness and appropriate audience engagement.
• Integrate analytics SEO and audience insights to strengthen reach visibility and content performance.
• Monitor global digital trends and recommend relevant innovations and international best practices.
• Collaborate with strategy content creative production media monitoring and IT teams to deliver coordinated communications.
• Manage relationships with government stakeholders creative agencies production partners and social media platforms.
• Lead departmental planning budgets workforce allocation and team development.
• Set KPIs and provide weekly monthly and executive-level performance reports.

Qualifications & Experience

• Bachelors degree in Digital Media Communications or a related discipline; a masters degree is preferred.
• Minimum 13 years of relevant experience in digital media management strategic communications or related fields.
• Demonstrated experience leading digital strategies integrated campaigns official websites and social media operations.
• Strong understanding of digital content production analytics SEO and platform performance.
• Experience managing senior stakeholders multidisciplinary teams budgets and external partners.
• Excellent communication skills sound editorial judgement and the ability to handle sensitive information with discretion.
• Experience within government leadership offices or high-profile institutions is highly desirable.

Core Competencies

Strategic thinking effective decision-making impactful communication stakeholder collaboration adaptability team empowerment and commitment to excellence.

Confidentiality

The employers identity and further details will be shared with shortlisted candidates at the appropriate stage.