CRM Developer - Laravel & Core PHP, API Integrations

AL Marwan General Contracting Company

Sharjah

On-site

AED 120,000 - 180,000

Full time

12 days ago
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Job summary

Al Marwan Group in the United Arab Emirates is seeking a CRM Developer with strong Core PHP and Laravel experience to build, maintain and enhance a custom CRM platform. The role emphasizes secure backend modules, responsive frontend interfaces, and scalable code.

You will integrate REST APIs and third-party systems (Call Center, WhatsApp, SMS, Email), implement lead routing and cron jobs, perform data migrations and optimizations, and develop modules for Lead Management, Workflow Automation and

Qualifications

  • Bachelor's degree in Computer Science, Software Engineering, or a related field.
  • 3–5 years of experience in Core PHP and Laravel development.
  • Strong knowledge of MySQL, database optimization, and SQL queries.
  • Experience with REST APIs, AJAX, JSON, and third-party integrations.
  • Experience integrating website forms and external lead sources into CRM systems.
  • Experience with lead assignment logic, workflow automation, and CRM processes.
  • Experience integrating WhatsApp, SMS, Email, Call Center, and MasterPlan.
  • Experience creating and managing cron jobs and scheduled tasks.
  • Strong frontend development skills using HTML5, CSS3, Bootstrap, JavaScript, jQuery, and Vue.js.
  • Good understanding of MVC architecture and software development best practices.
  • Strong problem-solving, debugging, and communication skills.

Responsibilities

  • Design, develop, and maintain a custom CRM platform using Core PHP, Laravel (MVC), MySQL, HTML, CSS, Bootstrap, JavaScript, jQuery, and Vue.js.
  • Develop secure backend modules and responsive frontend interfaces.
  • Build and maintain RESTful APIs and integrate third-party systems, including Call Center solutions, WhatsApp API, SMS Gateways, Email Services, Landing Page Forms, and MasterPlan.
  • Implement lead assignment and routing based on business rules, agent KPIs, workload, and availability.
  • Create and manage automated cron jobs for lead distribution, notifications, reporting, and data synchronization.
  • Perform data migration, database optimization, and system upgrades.
  • Develop CRM modules, including Lead Management, Workflow Automation, Reporting Dashboards, and Role-Based Access Control.
  • Ensure data validation, duplicate prevention, and secure handling of incoming leads.
  • Troubleshoot, debug, and optimize system performance and security.
  • Write clean, scalable, and well-documented code.
  • Collaborate with internal teams to gather requirements and improve CRM workflows.

Skills

Core PHP
Laravel
MySQL
REST APIs
HTML/CSS/Bootstrap/JS
MVC architecture
Problem-solving & debugging

Education

Bachelor's degree in Computer Science

Job description

Al Marwan Group in the United Arab Emirates is seeking a CRM Developer with strong Core PHP and Laravel experience to build, maintain and enhance a custom CRM platform. The role emphasizes secure backend modules, responsive frontend interfaces, and scalable code.

You will integrate REST APIs and third-party systems (Call Center, WhatsApp, SMS, Email), implement lead routing and cron jobs, perform data migrations and optimizations, and develop modules for Lead Management, Workflow Automation and

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