CRM Architect: Core PHP & Laravel Expert

Al Marwan Group; Sharjah; On-site; AED 223,000 - 379,000; Full time

Job summary

Al Marwan Group in Sharjah seeks a CRM Developer with strong Core PHP and Laravel expertise to build, maintain, and enhance our custom CRM platform. You will design secure backend modules and responsive frontend interfaces while integrating third-party systems.

The role emphasizes lead management, workflow automation, reporting dashboards, and robust data security. You will collaborate across teams to optimize CRM workflows and write clean, scalable code using modern web technologies.

Qualifications

• Bachelor's degree in Computer Science, Software Engineering, or a related field.
• 3–5 years of Core PHP and Laravel development experience.
• Strong knowledge of MySQL, database optimization, and SQL queries.
• Experience with REST APIs, AJAX, JSON, and third-party integrations.
• Experience integrating website forms and external lead sources into CRM systems.

Responsibilities

• Design, develop, and maintain a custom CRM platform using Core PHP, Laravel (MVC), MySQL, HTML, CSS, Bootstrap, JavaScript, jQuery, and Vue.js.
• Develop secure backend modules and responsive frontend interfaces.
• Build and maintain RESTful APIs and integrate third-party systems (Call Center, WhatsApp, SMS, Email, Landing Page Forms, MasterPlan).
• Implement lead assignment and routing based on business rules, agent KPIs, workload, and availability.
• Create and manage automated cron jobs for lead distribution, notifications, reporting, and data synchronization.
• Perform data migration, database optimization, and system upgrades.
• Develop CRM modules including Lead Management, Workflow Automation, Reporting Dashboards, and RBAC.

Skills

Professional communication

CRM knowledge

Problem solving

Frontend development

MVC architecture

Education

Bachelor's degree in Computer Science or related field

Tools

Core PHP

Laravel

MySQL

HTML5

CSS3

Bootstrap

JavaScript

jQuery

Vue.js

REST APIs

WhatsApp API

MasterPlan

Job description

Al Marwan Group in Sharjah seeks a CRM Developer with strong Core PHP and Laravel expertise to build, maintain, and enhance our custom CRM platform. You will design secure backend modules and responsive frontend interfaces while integrating third-party systems.

The role emphasizes lead management, workflow automation, reporting dashboards, and robust data security. You will collaborate across teams to optimize CRM workflows and write clean, scalable code using modern web technologies.