Associate Manager E-commerce

Indian Farmers Fertiliser Coop Ltd.; Dubai; On-site; AED 240,000 - 360,000; Full time

Job summary

Indian Farmers Fertiliser Coop Ltd. seeks an experienced E-commerce strategist to lead the group’s online sales across Grocery Market Place, Bricks and Clicks, and other Pure Players in the UAE.

You will steer forecasting, planning and execution to optimize product availability, drive digital shelf performance and ROI. The role requires 3+ years in UAE e-commerce sales or key account management, with direct experience on Amazon/Noon and a background in FMCG, preferably in food.

Qualifications

• 3+ years of e-commerce sales or key account management in UAE market.
• Proven experience managing accounts on Amazon and/or Noon.
• Experience in FMCG, preferably in food category.
• Ability to work with different eComm partner business models.

Responsibilities

• Design IFFCO group Ecommerce strategy across sub-channels (Grocery Market Place, Bricks and Clicks, Generalist Pure Player, Food Pure Players).
• Lead forecast accuracy and participate in yearly financial and volume planning.
• Execute strategy across sub-channels; manage relationships with e-retailers to ensure product availability, execution quality, and data analytics on performance.
• Develop Joint Business Plans with Ecommerce Pure Players and contribute to plans for Grocery Market Place and Bricks and Clicks.
• Monitor day-to-day activities (orders, payments, reconciliation, fulfillment metrics) and drive ROI through trade spend and marketing analysis.
• Collaborate with Marketing, Trade Marketing, Sales, Supply Chain and Finance to drive innovation and efficiency across touchpoints.
• Report to management on business achievement and ecommerce sales fundamentals KPI; manage relationships with ecommerce suppliers and agencies.

Skills

E-commerce sales

Key account management

Forecasting

Data analytics

Market research

Education

Bachelor's degree in Business Administration/Marketing or related field

MBA or postgraduate degree in Business/Marketing/E-commerce

Tools

Amazon

Noon

Excel

Job description

Job Description:

Roles and Responsibilities

• Participate in the design of IFFCO group Ecommerce strategy across the different Ecommerce sub-channel Grocery Market Place, Bricks and Clicks, Generalist Pure Player and Food Pure Players
• Lead the forecast accuracy and participate in yearly financial and volume planning
• Execute the strategy across the different sub-channels by leading the relationship with the key e-retailers focusing on products availability, quality of execution, trade marketing activities and data analytics on business performance ie sales growth, market share, category performance driver and competitive landscape
• Manage the external relationship and develop strategic Joint Business Plan with Ecommerce Pure Players and contribute to the Joint Business Plan for Grocery Market Place and Bricks and Clicks
• Monitor and manage the day to day activities (orders, payment collection, finance reconciliation, operational performance ie fill rate, out of stocks, delivery time)
• Think out of the box to drive innovative way to touch more consumers and incremental business opportunities
• Drive financial profitability through financial mix analysis, trade spend, trade marketing and marketing analysis to drive expected ROI,
• Understand shoppers’ path to purchase and address identified opportunities to increase consumers conversion, satisfaction and loyalty
• Collaborate with internal multi-functional stakeholders Marketing, Trade Marketing, Sales, Supply Chain and Finance to drive innovation, change, simplification and efficiency across all touchpoints to better serve our consumers
• Reports to the management business achievement and Ecommerce sales fundamentals KPI
• Manage the day to day relation with ecommerce suppliers and agencies

KPIs

• Deliver sales targets
• Deliver digital shelf performance
• Activation planning & execution with excellence
• Maintain up to date knowledge of eCommerce industry
• Ensure the tracking TMI/CMI investments to monitor ROAS
• Deliver shopper insight that will enable markets to understand & drive business
• Secure & implement customer investment plans
• Conduct competitive analysis with partners
• Identify & engage with new eCommerce partners

Work Experience Requirements

• Minimum 3 years experience in e-commerce sales or key account management within the UAE market.
• Must have direct, hands-on experience managing accounts on Amazon and/or Noon, either from the brand/vendor side or the marketplace/account side.
• Experience in FMCG, preferably within the food category, is preferred.
• Ability to work within the different eComm partner business models

Qualification

• Bachelors degree in Business Administration, Marketing, or a related field is required.
• MBA or postgraduate degree in Business, Marketing, or E-commerce is preferred/desirable.

Requirements: