Western Cape Area Sales Pro (On-Site)

Liham Consulting Pty; Cape Town; On-site; ZAR 520,000 - 900,000; Full time

Benefits offered by this job

Company car

Fuel allowance

Medical aid

Retirement benefits

Career progression

Commission scheme

Job summary

Liham Consulting Pty is seeking an Area Sales Manager to oversee Western Cape retail operations. This field-based role requires extensive travel and a proven track record of exceeding sales targets.

You will manage key accounts, execute strategic plans, and collaborate with marketing to drive in-store promotions across Cape Town and surrounding areas. A Bachelor's degree and 5+ years in sales management are required.

Qualifications

• Bachelor's degree in Sales, Marketing, Business Administration, or a relevant field.
• Minimum of 5 years of experience in sales management, preferably FMCG or retail.
• Proven track record of achieving and exceeding sales targets.
• Excellent negotiation, communication, and presentation skills.
• Strong understanding of CRM systems and data analysis.

Responsibilities

• Develop and execute strategic sales plans to achieve area objectives.
• Manage relationships with key retail accounts, distributors, and wholesalers.
• Monitor market trends and identify new opportunities.
• Provide regular sales performance reports to senior management.
• Conduct regular store visits for visibility and promotional adherence.
• Train and support the sales team to meet targets.
• Negotiate contracts and terms with clients.
• Ensure timely collection and account management.
• Collaborate with marketing for in-store campaigns.

Skills

Negotiation

Communication

Presentation

CRM software

Travel

Education

Bachelor's degree in Sales/Marketing/Business Admin

Tools

CRM software

Microsoft Office

Job description

Area Sales Manager - Western Cape Retail

About the Role Our client is a leading player in the fast-moving consumer goods (FMCG) sector, actively seeking an ambitious and results-oriented Area Sales Manager to oversee their retail operations across the picturesque Cape Town, Western Cape region. This is a field-based role requiring extensive travel within the designated area. The successful candidate will be responsible for driving sales performance, expanding market share, and nurturing strong relationships with key retail partners. This role is crucial for the company's expansion strategy in this vital economic hub. You will be at the forefront of implementing sales strategies, managing a portfolio of accounts, and ensuring our client's products are prominently featured and optimally merchandised in retail outlets throughout the Western Cape. The role demands a strategic thinker with a proven ability to exceed sales targets.

Key Responsibilities

• Develop and execute strategic sales plans to achieve area sales objectives and expand customer base.
• Manage and maintain strong relationships with key retail accounts, distributors, and wholesalers.
• Monitor market trends, competitor activities, and customer feedback to identify new business opportunities.
• Provide regular reports on sales performance, market intelligence, and account status to senior management.
• Conduct regular store visits to ensure product visibility, proper merchandising, and adherence to promotional plans.
• Train and support the sales team (where applicable) in achieving their individual targets.
• Negotiate sales contracts and terms with new and existing clients.
• Ensure timely collection of payments and manage customer accounts effectively.
• Collaborate with the marketing team to implement effective in-store promotions and campaigns.

Requirements

• A Bachelor's degree in Sales, Marketing, Business Administration, or a relevant field.
• A minimum of 5 years of experience in sales management, preferably within the FMCG or retail sector.
• Demonstrated success in achieving and exceeding sales targets in a competitive market.
• Excellent negotiation, communication, and presentation skills.
• Strong understanding of sales principles and customer relationship management.
• Ability to work independently, manage time effectively, and travel extensively within the Cape Town, Western Cape area.
• Proficiency in CRM software and Microsoft Office Suite.
• A valid driver's license and a reliable vehicle are essential.
• A strategic mindset with a strong analytical and problem-solving capability.

Benefits This position offers an attractive base salary plus a highly competitive commission and bonus structure, directly tied to performance. Our client provides a company car, fuel allowance, and comprehensive medical aid and retirement benefits. Opportunities for continuous professional development and career progression within a growing organization are abundant. You will be part of a dynamic and supportive sales environment, contributing to the success of a leading brand in the Western Cape retail landscape.