Wellness Membership Growth Specialist

Virgin Active South Africa (Pty) Ltd; Gauteng; On-site; ZAR 156,000 - 246,000; Full time

Job summary

Virgin Active South Africa (Pty) Ltd in Gauteng is seeking a proactive sales-focused professional to convert conversations into memberships and manage the full sales process from needs analysis to close.

You will generate leads, nurture prospects through multiple channels, and collaborate with the team to deliver high-energy member experiences. A Matric and 1–2 years in a similar sales role are essential.

Qualifications

• Formal Matric qualification is essential.
• 1-2 years sales experience in retail, hospitality or wellness.
• Excellent organisational and analytical skills.
• Digital acumen with practical Microsoft Office experience.
• Ability to work early mornings, evenings, weekends and public holidays.
• Ambassador for holistic wellness with professional image.
• Strong written and verbal communication and team oriented.
• Confident in engaging with people and building rapport quickly.

Responsibilities

• Turn conversations into memberships through confident, structured, and value-led selling techniques.
• Apply the full sales process (needs analysis → tour → price presentation → close) to maximise conversion.
• Recommend the best membership options based on each prospect’s goals and lifestyle.
• Consistently achieve and exceed monthly sales targets (units and revenue).
• Maintain strong conversion ratios across leads, appointments, tours, and sales.
• Proactively generate leads through walk-ins, referrals, outreach, corporate opportunities, and local activations.
• Build and maintain a healthy, active sales pipeline.
• Capture and track all leads accurately within the Leads Management System (LMS).
• Create daily activity to ensure a consistent flow of opportunities.
• Follow up promptly and consistently on all leads, enquiries, and prospects.
• Use multiple channels (calls, WhatsApp, email) to nurture prospects through the decision journey.
• Build trust and long-term relationships that drive both conversion and referrals.
• Deliver a high-energy, engaging, and professional customer experience at every touchpoint.
• Represent the Virgin Active brand through Unreasonable Hospitality and attention to detail.
• Create a positive, welcoming environment that encourages prospects to imagine themselves as members.
• Collaborate with Sales Managers, Experience teams, and Personal Trainers to maximise opportunities.
• Contribute to overall club performance and Net Member Movement.
• Share best practices, support teammates, and actively participate in training and coaching sessions.

Skills

Sales experience

Organizational skills

Communication skills

Digital literacy

Customer service

Team player

Professional image

Education

Matric/Grade 12

Tools

Microsoft Office

Job description

Virgin Active South Africa (Pty) Ltd in Gauteng is seeking a proactive sales-focused professional to convert conversations into memberships and manage the full sales process from needs analysis to close.

You will generate leads, nurture prospects through multiple channels, and collaborate with the team to deliver high-energy member experiences. A Matric and 1–2 years in a similar sales role are essential.