Sports Marketing & Sponsorship Manager

Placements24; Randburg; Hybride; ZAR 600 000 - 900 000; Plein temps

Avantages offerts par ce poste

Hybrid work

Professional development

Résumé du poste

Placements24 seeks a dynamic Sports Marketing & Sponsorship Manager in Randburg to develop and execute comprehensive marketing strategies and secure sponsorships to boost brand visibility and revenue. The candidate will identify opportunities, build partner relationships, and drive engagement across target audiences.

The role requires a track record in sports marketing, strong negotiation skills, and a deep understanding of marketing and PR. Hybrid work arrangement offered with travel for events.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum 5 years of experience in sports marketing, brand management, or sponsorship acquisition.
• Proven success in securing and managing corporate sponsorships.
• Strong understanding of marketing principles, digital marketing, social media, and public relations.

Responsabilités

• Develop and implement integrated marketing and communication strategies across various channels.
• Identify, pursue, and secure new sponsorship opportunities with relevant brands and corporations.
• Manage and nurture existing sponsorship relationships, ensuring value delivery and contract fulfillment.
• Create compelling marketing materials, proposals, and presentations for potential sponsors and partners.
• Oversee brand management, public relations, and media relations for the organisation.
• Plan and execute marketing campaigns for events, programs, and initiatives.
• Analyze market trends, competitor activities, and performance metrics to optimize marketing efforts.
• Collaborate with internal teams to align marketing and sponsorship activities with organisational goals.
• Manage the marketing and sponsorship budget effectively.
• Organise and manage promotional events and activations.

Connaissances

Sports marketing

Brand management

Sponsorship acquisition

Negotiation

Digital marketing

Social media

Public relations

CRM software

Marketing analytics

Presentation skills

Formation

Bachelor's degree in Marketing/Business/Communications

Outils

CRM software

Description du poste

About the Role

Our client, a dynamic organisation in the Leisure & Sports sector located in the bustling hub of Randburg, Gauteng , is seeking an innovative Sports Marketing & Sponsorship Manager. This crucial role involves developing and executing comprehensive marketing strategies and securing lucrative sponsorship deals to enhance the brand visibility and revenue streams of the organisation. The ideal candidate will possess a proven track record in sports marketing, a creative mindset, and exceptional negotiation skills. You will be responsible for identifying new opportunities, building strong relationships with partners, and driving engagement with target audiences. We are looking for a results-oriented professional with a deep understanding of the sports landscape and marketing best practices in Randburg .

Key Responsibilities

• Develop and implement integrated marketing and communication strategies across various channels.
• Identify, pursue, and secure new sponsorship opportunities with relevant brands and corporations.
• Manage and nurture existing sponsorship relationships, ensuring value delivery and contract fulfillment.
• Create compelling marketing materials, proposals, and presentations for potential sponsors and partners.
• Oversee brand management, public relations, and media relations for the organisation.
• Plan and execute marketing campaigns for events, programs, and initiatives.
• Analyze market trends, competitor activities, and performance metrics to optimize marketing efforts.
• Collaborate with internal teams to align marketing and sponsorship activities with organisational goals.
• Manage the marketing and sponsorship budget effectively.
• Organise and manage promotional events and activations.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
• Minimum of 5 years of experience in sports marketing, brand management, or sponsorship acquisition.
• Proven success in securing and managing corporate sponsorships.
• Strong understanding of marketing principles, digital marketing, social media, and public relations.
• Excellent negotiation, communication, presentation, and interpersonal skills.
• Demonstrated ability to develop and execute strategic marketing plans.
• Proficiency in CRM software and marketing analytics tools.
• A passion for sports and a strong network within the sports and business communities in Gauteng .
• Ability to work flexible hours and travel as required for events and meetings.

Benefits

• An annual salary of ZAR, commensurate with experience and proven results.
• Hybrid work arrangement providing a balance between office and remote work.
• Opportunities to work on high-profile sports initiatives and events.
• Professional development and training opportunities.
• Be a key player in shaping the brand presence of a leading Leisure & Sports organisation in Randburg .