Sports Marketing and Sponsorship Manager

Placements24; LegKraal Gate; Hybrid; ZAR 600,000 - 1,200,000; Full time

Benefits offered by this job

Remote work flexibility

Commission on sponsorship deals

Health and wellness benefits

Professional development and industry/

Job summary

Placements24 in Mahikeng, North West, seeks an innovative Sports Marketing and Sponsorship Manager to develop strategies and secure sponsorships for athletes, teams and events. You will drive fan engagement, enhance brand visibility, and maximize revenue through partnerships and campaigns.

The role requires 5+ years in sports marketing, strong negotiation, and a network within the sports industry. Remote work flexibility and travel opportunities are included as part of the package.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 5+ years in sports marketing, sponsorship acquisition, or brand management.
• Proven track record of securing and managing major sponsorship deals.

Responsibilities

• Develop and implement innovative marketing strategies for clients and events.
• Identify, pitch, and secure sponsorships with corporate partners.
• Cultivate and maintain relationships with sponsors.
• Negotiate contract terms and ensure sponsorship compliance.
• Manage sponsorship activation to maximize ROI for partners.
• Oversee digital marketing, including social media and content creation.
• Develop brand guidelines and ensure consistent messaging.
• Conduct market research on trends and opportunities in sports marketing.
• Collaborate with event organizers, athletes, and media partners on campaigns.
• Track and report effectiveness of marketing and sponsorship initiatives.

Skills

Negotiation

Sales

Presentation

CRM software

Marketing analytics

Digital marketing

Relationship-building

Independent work

Education

Bachelor's degree in Marketing, Business Administration, Communications, or related field

Tools

CRM software

Marketing analytics tools

Job description

About the Role

Our client, a dynamic and rapidly growing sports management agency based in Mahikeng, North West , is seeking an innovative and results-driven Sports Marketing and Sponsorship Manager. This role is responsible for developing and executing comprehensive marketing strategies and securing lucrative sponsorship deals for a portfolio of athletes, teams, and sporting events. The ideal candidate will possess a deep understanding of the sports industry, exceptional negotiation skills, and a proven ability to identify and capitalize on market opportunities. You will play a key role in enhancing brand visibility, driving fan engagement, and maximizing revenue streams through strategic partnerships and creative marketing campaigns. This is an exciting opportunity to shape the commercial success of sports entities in the North West region and beyond.

Key Responsibilities

• Develop and implement innovative marketing strategies to promote clients and events.
• Identify, pitch, and secure sponsorship agreements with corporate partners.
• Cultivate and maintain strong relationships with existing and potential sponsors.
• Negotiate contract terms and ensure compliance with all sponsorship agreements.
• Manage and execute sponsorship activation plans to maximize ROI for partners.
• Oversee digital marketing efforts, including social media, content creation, and online advertising.
• Develop brand guidelines and ensure consistent brand messaging across all platforms.
• Conduct market research to identify emerging trends and opportunities in sports marketing.
• Collaborate with event organizers, athletes, and media partners to create compelling campaigns.
• Track and report on the effectiveness of marketing campaigns and sponsorship initiatives.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 5 years of experience in sports marketing, sponsorship acquisition, or brand management.
• Proven track record of successfully securing and managing significant sponsorship deals.
• Excellent negotiation, sales, and presentation skills.
• Strong understanding of digital marketing channels and social media strategy.
• Ability to develop creative and effective marketing campaigns.
• Excellent communication, interpersonal, and relationship-building skills.
• Proficiency in CRM software and marketing analytics tools.
• A passion for sports and a strong network within the sports industry.
• Ability to work independently and as part of a remote team.

Benefits

• Competitive salary and significant performance-based commission on sponsorship deals.
• Remote work flexibility, allowing for a strong work-life balance.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and industry networking events.
• Be part of a growing and dynamic sports management agency in Mahikeng, North West.
• Travel opportunities for client meetings and sporting events.