Social Media Marketing Executive

Placements24; Benoni; Hybrid; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Fully remote

Flexible schedule

Professional development

Health & wellness programs

Generous vacation

Job summary

Placements24 is seeking a proactive Social Media Marketing Executive to join our remote team. You will own daily social media activities, create engaging content, and drive campaigns that align with marketing goals.

You will monitor trends, analyze performance, collaborate with design and marketing, and optimize messaging across platforms. The ideal candidate has proven experience, excellent copywriting, and comfort working independently in a remote setting.

Qualifications

• Proven work experience in social media roles.
• Hands-on experience in content creation, community management, and social media analytics.
• Excellent copywriting and communication skills.
• Familiarity with social media tools and analytics.

Responsibilities

• Manage and maintain the company's presence on various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Create, edit, publish, and share compelling daily content that builds meaningful connections and encourages community members to take action.
• Develop and execute social media campaigns to support marketing initiatives, product launches, and promotional events.
• Monitor social media channels for industry trends, relevant news, and competitor activity.
• Respond to comments and customer queries in a timely and professional manner, fostering positive engagement.
• Analyze social media metrics and performance reports to identify trends and areas for improvement.
• Collaborate with the marketing and design teams to ensure brand consistency and cohesive campaign messaging.
• Stay up-to-date with the latest social media best practices, tools, and emerging platforms.
• Assist in managing paid social media advertising campaigns and budgets.
• Identify and engage with potential influencers or brand advocates.

Skills

Social media management

Content creation

Community management

Analytics

Copywriting

Campaign planning

Education

Bachelor's degree in Marketing or Communications

Tools

Hootsuite

Buffer

Job description

About the Role

Our client, a prominent e-commerce business, is seeking an energetic and results-driven Social Media Marketing Executive to join their fully remote team. This role is perfect for an individual passionate about building online communities and driving engagement through creative social media strategies. You will be responsible for managing daily social media activities, developing engaging content, and implementing campaigns that align with our client's marketing objectives. This fully remote position offers the flexibility to work from anywhere in Benoni, Gauteng, ZA , or other locations, collaborating closely with a dedicated marketing department.

Key Responsibilities

• Manage and maintain the company's presence on various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Create, edit, publish, and share compelling daily content that builds meaningful connections and encourages community members to take action.
• Develop and execute social media campaigns to support marketing initiatives, product launches, and promotional events.
• Monitor social media channels for industry trends, relevant news, and competitor activity.
• Respond to comments and customer queries in a timely and professional manner, fostering positive engagement.
• Analyze social media metrics and performance reports to identify trends and areas for improvement.
• Collaborate with the marketing and design teams to ensure brand consistency and cohesive campaign messaging.
• Stay up-to-date with the latest social media best practices, tools, and emerging platforms.
• Assist in managing paid social media advertising campaigns and budgets.
• Identify and engage with potential influencers or brand advocates.

Requirements

• Proven work experience as a Social Media Executive, Social Media Specialist, or similar role.
• Hands-on experience in content creation, community management, and social media analytics.
• Excellent copywriting, editing, and communication skills.
• Knowledge of social media platforms, their respective audiences, and best practices.
• Familiarity with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
• Ability to interpret social media data and translate it into actionable insights.
• Strong organizational skills and the ability to manage multiple tasks efficiently.
• Creative mindset with an eye for visual aesthetics.
• Bachelor's degree in Marketing, Communications, or a related field is a plus.
• Self-motivated and able to work effectively in a remote environment.

Benefits

• Competitive salary and performance-based incentives.
• Fully remote work setup, offering unparalleled flexibility.
• Opportunities for professional development and career progression.
• A supportive and collaborative team environment.
• Access to modern social media marketing tools.
• Health and wellness programs.
• Generous paid vacation time.