Social Media Manager - Brand Engagement

Placements24; Benoni; Hybrid; ZAR 240,000 - 420,000; Full time

Benefits offered by this job

Hybrid work arrangement

Professional development

Supportive team environment

Job summary

Placements24 in Benoni, Gauteng, is seeking an energetic Social Media Manager to join the marketing team in a hybrid role blending in-office collaboration with remote flexibility. You will lead strategy across platforms, create engaging content, and drive brand visibility with data-driven campaigns.

The ideal candidate has 3+ years of experience, strong copywriting, analytics, and familiarity with tools like Hootsuite, Buffer, or Sprout Social.

Qualifications

• Minimum of 3 years of experience managing social media for brands/organizations.
• Proven track record of developing and executing social media strategies and campaigns.
• Excellent writing, editing, and communication skills with strong social media copywriting.
• Proficiency with social media management tools and analytics platforms.
• Creative mindset with ability to generate innovative content ideas.
• Experience with paid social campaigns is a plus.

Responsibilities

• Develop, implement, and manage social media strategies across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Create, curate, and schedule engaging content aligned with brand voice.
• Monitor channels for trends, conversations, and competitor activity.
• Engage with the online community and respond to comments/messages.
• Analyze performance metrics and report insights and recommendations.

Skills

Content creation

Copywriting

Analytics

Social media strategy

Communication

Education

Bachelor's degree in Marketing/Communications

Tools

Hootsuite

Buffer

Sprout Social

Job description

About the Role

Our client is seeking an energetic and strategic Social Media Manager to join their vibrant marketing team in Benoni, Gauteng . This hybrid role offers a dynamic work environment, blending in-office collaboration with remote flexibility. You will be responsible for developing and executing engaging social media strategies across various platforms to enhance brand visibility, drive community engagement, and support marketing campaigns. The ideal candidate is a creative storyteller with a deep understanding of social media trends, analytics, and best practices. You will manage content calendars, create compelling posts, interact with followers, and monitor social media performance to optimize strategies. This is a fantastic opportunity to make a significant impact on our client's online presence and connect with their audience in meaningful ways within the Gauteng region.

Key Responsibilities

• Develop, implement, and manage comprehensive social media strategies across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create, curate, and schedule engaging and relevant content (text, images, videos, stories) that aligns with brand voice and objectives.
• Monitor social media channels for industry trends, conversations, and competitor activity.
• Engage with the online community, respond to comments and messages, and foster positive relationships.
• Analyze social media performance metrics using analytics tools and generate regular reports on key insights and recommendations.
• Collaborate with the marketing and design teams to ensure cohesive campaign messaging and visual identity.
• Manage paid social media advertising campaigns, including budget allocation and performance tracking.
• Stay up-to-date with the latest social media best practices, tools, and platform updates.

Requirements

• Minimum of 3 years of experience managing social media platforms for brands or organizations.
• Proven track record of developing and executing successful social media strategies and campaigns.
• Excellent writing, editing, and communication skills with a strong command of social media copywriting.
• Proficiency in using social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Creative mindset with the ability to generate innovative content ideas.
• Experience with paid social media advertising is a strong advantage.
• Ability to work effectively in a hybrid work model, balancing remote and in-office tasks.
• Bachelor's degree in Marketing, Communications, or a related field.

Benefits

• Hybrid work arrangement providing flexibility.
• Competitive annual salary of R .
• Opportunity to work with a dynamic brand and creative team.
• Professional development and training opportunities.
• Contribution to impactful online marketing strategies.
• Supportive work environment in Benoni .