Social Media Manager & Content Creator

Placements24; Bloemfontein; Hybrid; ZAR 240,000 - 340,000; Full time

Benefits offered by this job

Hybrid work arrangement

Competitive salary based on experience

Provident fund access

Medical aid assistance

Annual leave and team events

Job summary

Placements24 in Welkom, Free State, seeks a creative Social Media Manager & Content Creator to grow our online presence. The role is hybrid, blending in-office collaboration with remote flexibility and requires crafting engaging content across platforms to boost brand awareness.

You will develop strategies, manage campaigns, and build a strong online community while collaborating with the marketing team to ensure consistent brand voice and aesthetics.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism or related field.
• 2–4 years of experience managing social media and creating brand content.
• Proven content creation: graphics, video, copywriting.
• Proficiency with social media tools and basic analytics.
• Strong written and verbal communication with storytelling skills.
• Ability to work hybrid and collaborate with marketing team.
• Familiarity with social media advertising is a plus.

Responsibilities

• Develop and manage social media strategies across major platforms.
• Create high-quality content: graphics, videos, and posts.
• Schedule posts and maintain brand voice.
• Monitor trends and user-generated content.
• Engage with followers and foster community growth.
• Analyze performance and report engagement metrics.
• Collaborate with marketing to align campaigns.
• Identify influencers and brand advocates.
• Stay updated on platform changes and best practices.
• Manage social media advertising campaigns and budgets.

Skills

Social media strategy

Content creation

Storytelling

Analytics

Influencer engagement

Community building

Budgeting for ads

Education

Bachelor's degree in Marketing/Communications/Journalism

Tools

Hootsuite

Buffer

Analytics platforms

Job description

About the Role

Our client is seeking a creative and dynamic Social Media Manager & Content Creator to manage their online presence and engage their target audience. This exciting opportunity is based in Welkom, Free State , and involves a hybrid work model, offering a blend of in-office collaboration and remote flexibility. You will be responsible for developing and implementing engaging social media strategies, creating compelling content, and building a strong online community. The ideal candidate has a passion for social media trends, excellent storytelling skills, and a proven ability to drive engagement and brand awareness. You will work closely with the marketing team to ensure brand consistency across all platforms and contribute to the overall growth of the company's online footprint. This role is perfect for a proactive individual who is adept at managing multiple social media platforms and crafting captivating content that resonates with diverse audiences in Welkom .

Key Responsibilities

• Develop, implement, and manage social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create high-quality, engaging, and original content, including graphics, videos, and written posts, tailored for each platform.
• Schedule and publish posts consistently, ensuring brand voice and aesthetic guidelines are met.
• Monitor social media channels for trends, conversations, and user-generated content.
• Engage with followers, respond to comments and messages in a timely and professional manner, and foster community growth.
• Analyze social media performance metrics and provide regular reports on engagement, reach, and impact.
• Collaborate with the marketing team to align social media content with broader marketing campaigns and objectives.
• Identify and engage with relevant influencers and brand advocates.
• Stay up-to-date with the latest social media best practices, tools, and platform changes.
• Manage social media advertising campaigns, including budgeting and performance optimization.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 2-4 years of experience managing social media platforms and creating content for brands.
• Demonstrable experience in content creation (graphic design, video editing, copywriting).
• Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
• Excellent written and verbal communication skills, with a strong command of grammar and tone.
• Creative mindset with a good eye for visual aesthetics and storytelling.
• Ability to work independently and collaboratively in a hybrid work environment.
• Understanding of social media analytics and how to interpret data to inform strategy.
• Experience with social media advertising is a plus.
• Passion for digital trends and community building.

Benefits

• Hybrid work arrangement offering flexibility.
• Competitive salary based on experience.
• Opportunity to shape the social media presence of a growing brand in Welkom .
• Access to creative tools and software.
• Professional development and training opportunities.
• Contribution to a provident fund.
• Medical aid assistance.
• A dynamic and creative work atmosphere.
• Generous annual leave.
• Team social events.