Social Media Manager

Placements24; Midrand; Hybrid; ZAR 360,000 - 480,000; Full time

Benefits offered by this job

Hybrid work model

Medical and dental insurance

Professional development

Performance incentives

Job summary

Placements24 is seeking a dynamic Social Media Manager for its Midrand-based e-commerce team. You will craft and execute social media strategies, create compelling content, and analyze performance to boost engagement and online sales. A hybrid work model is offered with opportunities for professional growth.

You will lead campaigns across platforms, monitor trends, and collaborate with marketing, sales, and design to ensure a cohesive brand voice. A portfolio of successful campaigns is essential.

Qualifications

• Proven work experience as a Social Media Manager with a strong campaign portfolio.
• Excellent copywriting, editing and communication skills.
• Strong knowledge of social platforms and analytics tools.
• Experience with e-commerce marketing and performance tracking.

Responsibilities

• Develop and implement comprehensive social media strategies aligned with business goals.
• Create, curate, and schedule engaging content across Instagram, Facebook, Twitter, LinkedIn, and TikTok.
• Monitor channels for trends and feedback; respond to inquiries and comments promptly.
• Analyze performance metrics and provide ROI reports to stakeholders.
• Collaborate with marketing, sales, and design teams for brand consistency.
• Manage paid social campaigns, including budget allocation and optimization.

Skills

Social media strategy

Copywriting

Analytics

Content creation

Platform knowledge

Tools

Hootsuite

Buffer

Sprout Social

Job description

About the Role

Our client is seeking a dynamic and experienced Social Media Manager to join their growing e-commerce team based in Midrand . This role is pivotal in developing and executing innovative social media strategies to enhance brand visibility, drive customer engagement, and ultimately boost online sales. You will be at the forefront of managing our client's online presence across various platforms, creating compelling content, and analyzing performance metrics to optimize campaigns. This position offers a fantastic opportunity to make a significant impact in a fast-paced, results-oriented environment, contributing to the strategic direction of our client's digital footprint.

Key Responsibilities

• Develop and implement comprehensive social media strategies aligned with business goals and marketing objectives.
• Create, curate, and schedule engaging and high-quality content across platforms such as Instagram, Facebook, Twitter, LinkedIn, and TikTok.
• Monitor social media channels for industry trends, customer feedback, and competitor activities, responding promptly to inquiries and comments.
• Analyze social media performance using analytics tools, providing regular reports on key metrics, engagement rates, and ROI to stakeholders.
• Collaborate with marketing, sales, and design teams to ensure brand consistency and integrated campaign execution.
• Manage paid social media advertising campaigns, including budget allocation, targeting, and optimization for maximum effectiveness.

Requirements

• Proven work experience as a Social Media Manager or similar role, with a strong portfolio showcasing successful campaigns.
• Excellent copywriting, editing, and communication skills with a keen eye for visual aesthetics.
• In-depth knowledge of social media platforms, their respective audiences, and best practices for each.
• Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Demonstrated ability to drive engagement and achieve measurable results through social media marketing.
• Familiarity with e-commerce operations and online marketing principles.

Benefits

• Competitive annual salary and performance-based incentives.
• Hybrid work model offering a blend of office and remote flexibility.
• Comprehensive medical and dental insurance plans.
• Opportunities for professional development and continuous learning.
• A collaborative and innovative work environment with a focus on growth.