Social Media and E-commerce Specialist

Placements24; Polokwane; On-site; ZAR 420,000 - 540,000; Full time

Benefits offered by this job

Competitive salary package

Health insurance benefits

Professional development and training

Job summary

Placements24 is seeking a Social Media and E-commerce Specialist for our client in Polokwane. Drive online sales and brand engagement by crafting engaging content and optimizing e-commerce funnels across social channels and the website.

The role requires strong skills in content creation, analytics, and platform management, with a proactive, results-driven mindset. Work with marketing and sales to grow revenue and brand visibility in a dynamic e-commerce environment.

Qualifications

• Proven experience in social media management and e-commerce operations.
• Demonstrated ability to create compelling social media content.
• Strong understanding of social media platforms and analytics tools.
• Familiarity with e-commerce platforms (Shopify, WooCommerce) and digital marketing tools.

Responsibilities

• Develop and implement social media strategies to increase brand awareness and drive traffic to the e-commerce site.
• Create engaging content (graphics, videos, copy) for various platforms.
• Manage social media accounts: schedule posts, monitor engagement, respond to comments.
• Analyze performance data and provide actionable insights in reports.
• Support e-commerce operations: website content updates, product listings, promotions.

Skills

Social media management

E-commerce operations

Content creation

Analytics and reporting

Canva

Education

Bachelor's degree in Marketing/Digital Media/Business

Tools

Shopify

WooCommerce

Job description

About the Role

Our client, a prominent e-commerce retailer, is seeking a skilled and motivated Social Media and E-commerce Specialist to join their team in Polokwane. This role is integral to driving online sales and brand engagement through effective social media strategies and seamless e-commerce operations. The ideal candidate will have a strong understanding of both social media marketing and e-commerce platforms, with a proven ability to create engaging content, manage online communities, and optimize online sales funnels. You will work closely with the marketing and sales departments to execute campaigns that resonate with our target audience and contribute to revenue growth. This is an excellent opportunity for a results-driven individual looking to make a significant impact within a growing e-commerce business. We are looking for someone passionate about digital commerce and social media trends.

Key Responsibilities

• Develop and implement social media strategies to increase brand awareness and drive traffic to the e-commerce website.
• Create engaging and high-quality content (graphics, videos, copy) for various social media platforms.
• Manage social media accounts, including scheduling posts, monitoring engagement, and responding to comments and messages.
• Analyze social media performance data and provide regular reports with actionable insights.
• Support e-commerce operations, including website content updates, product listings, and promotional activities.
• Assist in managing online advertising campaigns on social media platforms and search engines.
• Monitor e-commerce trends and competitor activities to identify opportunities for improvement.
• Collaborate with cross-functional teams to ensure brand consistency across all digital channels.
• Manage and grow the online community, fostering positive customer relationships.
• Stay up-to-date with the latest social media and e-commerce best practices and technologies.

Requirements

• Proven experience in social media management and e-commerce operations.
• Demonstrated ability to create compelling social media content.
• Strong understanding of social media platforms and analytics tools.
• Familiarity with e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Ability to work independently and as part of a team in Polokwane.
• Experience with graphic design tools (e.g., Canva) is a plus.
• A proactive and results-oriented mindset.
• Bachelor's degree in Marketing, Digital Media, Business, or a related field.

Benefits

• Competitive salary package.
• Opportunity to work with a dynamic e-commerce brand.
• Professional development and training opportunities.
• Health insurance benefits.
• Collaborative and supportive work environment.
• Paid time off and public holidays.
• Exposure to diverse aspects of digital marketing and e-commerce.