Senior Sales Manager - FMCG

Placements24; South Africa; Hybrid; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Medical aid

Performance bonus

Hybrid work model

Job summary

Placements24 is seeking a Senior Sales Manager to lead our client’s sales operations in Pretoria, Gauteng. The role combines strategic planning with field-based engagement in a hybrid work setup, driving growth across retail channels.

The ideal candidate has 6+ years in FMCG sales, with 3+ years in management, and strong leadership, negotiation, and data-driven decision making. Travel within Gauteng is expected as required.

Qualifications

• 6+ years FMCG sales experience.
• 3+ years in a sales management role.
• Strong leadership and coaching skills.
• Excellent negotiation and presentation abilities.

Responsibilities

• Develop and implement sales strategies to meet revenue targets in Pretoria.
• Lead, mentor and performance-manage sales reps.
• Build and maintain relationships with key retail accounts and distributors.
• Analyze sales data and market trends to identify opportunities.

Skills

Sales leadership

Forecasting

Strategic planning

Negotiation

Relationship building

Education

Bachelor's degree in Business Administration or Marketing

Tools

CRM software

Job description

About the Role

Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an accomplished and strategic Senior Sales Manager to lead their sales operations in **Pretoria, Gauteng**. This leadership role involves developing and executing robust sales strategies, managing a high-performing sales team, and driving market share growth within a competitive landscape. The ideal candidate will possess extensive experience in FMCG sales, a deep understanding of retail channels, and exceptional leadership capabilities. You will be responsible for achieving sales targets, building strong relationships with key retail partners, and optimizing sales performance across the **Pretoria** region. This hybrid position allows for a blend of strategic office-based planning and field-based customer engagement. Join Our client and make a significant impact in the **Gauteng** market.

Key Responsibilities

• Develop and implement effective sales strategies to achieve and exceed revenue targets for the FMCG portfolio in **Pretoria**.
• Lead, mentor, and motivate a team of sales representatives, providing guidance and performance management.
• Cultivate and maintain strong relationships with key retail accounts, distributors, and other channel partners.
• Analyze sales data, market trends, and competitor activities to identify opportunities and challenges.
• Develop and manage sales forecasts, budgets, and performance metrics.
• Ensure optimal product placement and promotional execution within retail environments.
• Collaborate with marketing and supply chain teams to align sales efforts with broader business objectives.
• Identify and pursue new business opportunities to expand market reach and product distribution.
• Conduct regular performance reviews and provide constructive feedback to the sales team.
• Represent Our client at industry events and trade shows in **Pretoria**.

Requirements

• A minimum of 6 years of progressive sales experience in the FMCG industry, with at least 3 years in a sales management capacity.
• Proven track record of successfully driving sales growth and exceeding targets in a competitive market.
• Strong understanding of FMCG distribution channels, retail dynamics, and category management.
• Excellent leadership, team management, and coaching skills.
• Exceptional negotiation, communication, and presentation abilities.
• Proficiency in sales forecasting, CRM software, and data analysis tools.
• Strategic thinking and the ability to develop and execute effective sales plans.
• Ability to thrive in a dynamic, fast-paced sales environment and manage a hybrid work schedule.
• Bachelor's degree in Business Administration, Marketing, or a related field.
• Valid driver's license and willingness to travel within **Gauteng** as required.

Benefits

• Competitive base salary and a lucrative commission and bonus structure.
• Comprehensive medical aid and retirement fund contributions.
• Generous product discounts and allowances.
• Opportunities for professional development and career advancement within a leading FMCG company.
• A supportive and collaborative work environment in **Pretoria**.