Sales Manager - FMCG

Placements24; Durban; Hybrid; ZAR 800,000 - 1,100,000; Full time

Benefits offered by this job

Uncapped commission

Annual bonus

Company vehicle

Fuel allowance

Medical aid

Provident fund

Career growth

Training & development

Hybrid work

Travel allowances

Job summary

Placements24 in Durban seeks a dynamic Sales Manager to lead the sales operations across KwaZulu-Natal. The role combines hybrid work with on-site client engagement and team leadership to drive revenue growth.

You will develop sales strategies, manage a high-performing team, and strengthen relationships with key retailers and B2B clients. A strong FMCG background and proven target achievement are essential.

Qualifications

• Bachelor’s degree in Business Administration, Marketing or related field.
• Minimum 5 years in sales management, preferably FMCG.
• Proven track record of meeting or exceeding targets.
• Demonstrated ability to lead and develop a sales team.
• Excellent communication and negotiation skills.
• Proficient in CRM software and MS Office Suite.
• Able to work in a hybrid environment with travel as needed.

Responsibilities

• Develop and execute strategic sales plans to reach goals and expand the customer base.
• Lead, coach, and motivate the regional sales team to achieve targets.
• Build strong relationships with retailers, distributors, and B2B clients.
• Identify market opportunities and monitor competitor activity.
• Present sales, revenue, and forecasts to management.
• Oversee sales processes for efficiency and effectiveness.
• Collaborate with marketing on promotions and branding.
• Provide regular training and performance reviews for the team.
• Analyze data to identify trends and improvement areas.

Skills

Sales leadership

Strategic planning

Negotiation

CRM proficiency

People management

Customer relationship

Communication

Analytical thinking

Education

Bachelor’s degree in Business Administration or Marketing

Tools

CRM software

MS Office

Job description

About the Role

Our client, a dynamic and rapidly growing force in the Fast-Moving Consumer Goods (FMCG) industry, is seeking a highly motivated and results-oriented Sales Manager to lead their sales operations in the Durban, KwaZulu-Natal, ZA region. This role will operate on a hybrid model, combining the flexibility of remote work with essential in-person collaboration and client engagement. The Sales Manager will be responsible for developing and implementing effective sales strategies, managing a high-performing sales team, and driving revenue growth across all product lines. This is a pivotal role for an individual with a strong understanding of the FMCG market, exceptional leadership skills, and a proven track record of achieving ambitious sales targets. You will play a key part in expanding our market presence and strengthening customer relationships.

Key Responsibilities

• Develop and execute strategic sales plans to achieve company sales goals and expand our customer base.
• Manage, coach, and motivate the regional sales team to ensure high performance and achievement of targets.
• Build and maintain strong, long-lasting customer relationships with key retailers, distributors, and B2B clients.
• Identify emerging markets and market shifts while assessing competitor activity.
• Present sales, revenue, and expense reports, and realistic forecasts to the management team.
• Define and oversee sales processes, ensuring efficiency and effectiveness.
• Collaborate with marketing teams to ensure brand consistency and effective promotional activities.
• Conduct regular performance reviews and provide ongoing training and development for the sales team.
• Analyze sales data to identify trends, opportunities, and areas for improvement.

Requirements

• Bachelor's degree in Business Administration, Marketing, or a related field.
• Minimum of 5 years of experience in sales management, preferably within the FMCG sector .
• Proven track record of successfully meeting or exceeding sales targets.
• Demonstrated ability to lead and develop a sales team.
• Excellent communication, negotiation, and interpersonal skills.
• Strong understanding of sales principles and customer service best practices.
• Proficiency in CRM software and MS Office Suite.
• Ability to work effectively in a hybrid work environment, balancing remote responsibilities with in-office and client-facing activities.
• Strategic thinking and problem-solving capabilities.

Benefits

• Attractive base salary with uncapped commission structure.
• Annual performance bonus.
• Company vehicle and fuel allowance.
• Comprehensive medical aid and provident fund.
• Significant opportunities for career growth and advancement.
• Regular sales training and professional development programs.
• A dynamic and supportive hybrid work environment.
• Travel allowances for client visits and team meetings.