Senior PPC Strategist — Remote, Ownership & Growth

Ai Market Dominance; South Africa; Remote; ZAR 831,000 - 1,200,000; Full time

Benefits offered by this job

Fully remote

Paid US holidays

Performance bonuses

Room to grow

Paid vacation

Job summary

Plumber Marketing USA is seeking a senior paid search strategist to own the Google Ads program for a portfolio of about 20 home services clients. You will lead strategy, budgets, and landing page optimization, collaborating with designers and account managers.

The role requires 5+ years in Google Ads, certification, and strong English communication. This is a fully remote position with CST business hours and monthly performance bonuses.

Qualifications

• 5+ years of hands-on Google Ads management with strategic ownership
• Experience in home services PPC, plumbing/HVAC/electrical preferred
• Google Ads certified (Search and Display minimum)
• Solid knowledge of GA4, GA4 tracking, Looker Studio, and Google Sheets
• Experience building landing pages (GoHighLevel a strong plus)
• Comfortable using AI tools for content, page builds, and day-to-day efficiency
• Strong spoken and written English; client calls required

Responsibilities

• Own Google Ads strategy for ~20 active clients across Search, Display, and Performance Max
• Manage and optimize Local Services Ads for home services clients
• Build and test landing pages using GoHighLevel and AI tools
• Manage budgets, bids, and campaign structures to lower CPAs and improve ROAS
• Build and maintain negative keyword lists, audiences, and targeting logic
• Set up conversion tracking and attribution in GA4 and Google Tag Manager
• Create performance dashboards in Looker Studio
• Handle bulk changes in Google Ads Editor
• Join client calls 1–2 times per month to review strategy and results
• Spot opportunities and act without being asked

Skills

Google Ads management

PPC strategy

GA4 knowledge

Landing page optimization

AI tool experience

English communication

Tools

Google Ads Editor

GA4

Looker Studio

GoHighLevel

Google Tag Manager

Google Sheets

Job description

Plumber Marketing USA is seeking a senior paid search strategist to own the Google Ads program for a portfolio of about 20 home services clients. You will lead strategy, budgets, and landing page optimization, collaborating with designers and account managers.

The role requires 5+ years in Google Ads, certification, and strong English communication. This is a fully remote position with CST business hours and monthly performance bonuses.