About the Role
Our client, a reputable management consultancy, is seeking a Senior Market Entry Strategy Consultant to join their team in Soweto, Gauteng. This role focuses on advising businesses on how to successfully enter new markets, identify opportunities, and develop effective go-to-market strategies. You will conduct comprehensive market research, competitive analysis, and feasibility studies to guide clients' expansion efforts. The ideal candidate possesses strong strategic acumen, excellent research capabilities, and a deep understanding of market dynamics and entry barriers. This position utilizes a hybrid work model, combining essential client-facing activities and team collaboration with remote flexibility. It's a great opportunity to contribute to significant business growth initiatives and build expertise in market expansion strategies within a supportive consulting environment.
Key Responsibilities
- Develop and execute comprehensive market entry strategies for clients seeking expansion.
- Conduct in-depth market research, including competitor analysis, customer segmentation, and regulatory assessment.
- Perform feasibility studies and risk assessments for potential new market ventures.
- Define optimal go-to-market strategies, including product positioning, pricing, and distribution channels.
- Advise clients on partnership opportunities, joint ventures, and potential acquisition targets.
- Develop financial projections and business cases for market entry initiatives.
- Facilitate workshops with clients to refine market entry plans and secure stakeholder buy-in.
- Prepare compelling reports and presentations for senior client leadership.
- Collaborate with internal teams to leverage expertise across the firm.
Requirements
- A Bachelor's degree in Business, Economics, Marketing, or a related field.
- An MBA or Master's degree is advantageous.
- Minimum of 5 years of experience in strategy consulting, market analysis, business development, or related roles, with a focus on market entry.
- Proven track record of developing successful market entry strategies for diverse clients or industries.
- Strong analytical and research skills, with the ability to synthesize complex information.
- Excellent communication, presentation, and interpersonal skills.
- Experience working in a hybrid environment, effectively managing time between office and remote tasks.
- Familiarity with international business practices and emerging market dynamics is a plus.
- Ability to work independently and collaboratively within a team.
- Must be based in or able to commute to Soweto, Gauteng, ZA.
Benefits
- Competitive salary package commensurate with experience.
- Performance-based bonus opportunities.
- Comprehensive medical aid and retirement benefits.
- Opportunities for professional development and training in strategic consulting.
- Exposure to diverse market entry projects and strategic growth challenges.
- A supportive and collaborative work culture.
- Flexible working arrangements within the hybrid model.