Senior E-commerce Growth Lead (Remote, SA)

Placements24; Midrand; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Remote-first

Generous leave

Professional development

Cutting-edge tools

Job summary

Placements24 is seeking a Senior E-commerce Marketing Manager to lead our remote-first digital strategy in South Africa. You will drive acquisition, engagement and retention through paid social, SEM, email, and affiliate programs.

The ideal candidate has 5+ years in e-commerce marketing, a data-driven mindset, and a proven ability to grow online sales. You will manage budgets, collaborate with product and creative teams, and advise on emerging digital opportunities.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• 5+ years in e-commerce marketing with social media strategy.
• Proven success in growing online sales via digital channels.
• Strong knowledge of Google Analytics, Facebook Ads Manager, and email marketing.
• Excellent written and verbal communication, with copywriting flair.
• Experience managing marketing budgets and reporting KPIs.
• Ability to work independently in a remote setting.

Responsibilities

• Develop and execute comprehensive e-commerce marketing strategies, encompassing paid social media, search engine marketing (SEM), email marketing, and affiliate programs.
• Manage and optimize social media channels (Facebook, Instagram, TikTok, LinkedIn, etc.) to build brand awareness, drive website traffic, and foster community engagement.
• Oversee the creation of compelling and on-brand content, including ad copy, visual assets, and video, tailored for various digital platforms.
• Analyze campaign performance data, identifying key trends and insights to inform future strategies and maximize ROI.
• Collaborate with the product, sales, and creative teams to ensure a cohesive brand message and customer experience across all touchpoints.
• Manage marketing budgets effectively, allocating resources to channels that deliver the highest performance.
• Stay abreast of the latest e-commerce trends, social media algorithm changes, and digital marketing best practices.
• Conduct A/B testing on various marketing elements to continuously improve conversion rates and campaign effectiveness.

Skills

5+ years in e-commerce marketing

Digital campaign optimization

Data analysis

Excellent written and verbal comms

Budget management

Remote work capability

Education

Bachelor's degree in Marketing or Business Administration

Master's degree (preferred)

Tools

Google Analytics

Facebook Ads Manager

Email marketing software

Job description

Placements24 is seeking a Senior E-commerce Marketing Manager to lead our remote-first digital strategy in South Africa. You will drive acquisition, engagement and retention through paid social, SEM, email, and affiliate programs.

The ideal candidate has 5+ years in e-commerce marketing, a data-driven mindset, and a proven ability to grow online sales. You will manage budgets, collaborate with product and creative teams, and advise on emerging digital opportunities.