About the Role
Our client, a leading e-commerce enterprise, is seeking a highly analytical and detail-oriented Senior E-commerce Data Analyst to join their growing team. This role, based in Mahikeng, North West , will be responsible for extracting, analyzing, and interpreting complex datasets to provide actionable insights that drive business decisions and optimize e-commerce performance. The ideal candidate will possess strong technical skills in data manipulation and visualization, coupled with a deep understanding of e-commerce metrics and trends. You will play a critical role in understanding customer behavior, identifying growth opportunities, and improving conversion rates. This is an exceptional opportunity for a data-driven professional to make a tangible impact on a dynamic online business.
Key Responsibilities
- Collect, clean, and analyze large datasets from various sources (e.g., website analytics, sales data, customer databases, marketing platforms).
- Develop and maintain dashboards and reports to track key e-commerce performance indicators (KPIs).
- Identify trends, patterns, and anomalies in data to uncover insights related to customer behavior, sales, marketing effectiveness, and operational efficiency.
- Perform A/B testing analysis and provide recommendations for optimization.
- Collaborate with marketing, product, and sales teams to understand their data needs and provide analytical support.
- Build predictive models and forecasts to support strategic planning.
- Communicate complex findings and recommendations clearly and concisely to stakeholders at all levels through presentations and written reports.
- Ensure data accuracy and integrity across all reporting and analysis.
- Stay abreast of the latest data analysis tools, techniques, and best practices in the e-commerce industry.
- Identify opportunities for data-driven improvements to the customer journey and overall business strategy.
Requirements
- Bachelor's or Master's degree in Statistics, Mathematics, Computer Science, Economics, Data Science, or a related quantitative field.
- Minimum of 5 years of experience in data analysis, with a significant focus on the e-commerce sector.
- Proficiency in SQL for data extraction and manipulation.
- Expertise in data visualization tools such as Tableau, Power BI, or similar.
- Strong analytical and statistical modeling skills.
- Experience with web analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Proficiency in statistical programming languages like R or Python is highly desirable.
- Excellent problem-solving skills and attention to detail.
- Strong communication and presentation skills, with the ability to explain technical concepts to non-technical audiences.
- Ability to work effectively in a hybrid work model in our Mahikeng, North West office.
Benefits
- Our client offers a competitive salary and benefits package, including medical aid and retirement fund contributions.
- Employees will have access to professional development opportunities, including advanced training in data analytics and visualization tools.
- This role offers a hybrid work model, providing flexibility between remote work and collaborative in-office sessions at our modern facility in Mahikeng, North West.
- Employees will benefit from a stimulating work environment and the chance to work with cutting-edge data technologies.
- Opportunities for career advancement within the data analytics team are significant.
- Standard paid time off and performance bonuses may be available.