Sales Development Representative & Lead Coordinator

VirtuHire; South Africa; Hybrid; ZAR 207,000 - 279,000; Full time

Job summary

VirtuHire is seeking a Sales Development Representative & Lead Coordinator to engage U.S. homeowners, qualify opportunities and book qualified appointments for the sales team. This is a permanent, full-time remote role operating to U.S.

hours from South Africa. You will respond quickly to inquiries, nurture leads, manage Instagram interactions, keep the CRM accurate, and escalate pricing questions. The ideal candidate communicates clearly, builds rapport, and focuses on high-quality

Qualifications

• 2–5 years of experience in appointment setting, inbound sales, lead qualification, customer service or a similar role.
• Exceptional spoken English with a clear, neutral accent.
• Comfortable speaking with U.S. customers, particularly affluent homeowners.
• Strong CRM and administrative discipline.
• Ability to work independently with limited supervision.
• Excellent follow-up and organisational skills.

Responsibilities

• Respond to new inbound enquiries within 1–3 minutes wherever possible.
• Qualify leads based on location, project requirements, budget, timing and decision-maker availability.
• Book qualified onsite appointments or route suitable enquiries for remote quoting.
• Maintain accurate customer records and notes within the CRM.
• Follow up on open quotes and opportunities.
• Manage conversations through Instagram DMs and convert enquiries into conversations.
• Provide a short daily summary of activity, opportunities and follow-ups.
• Keep pipeline stages and tasks up to date.

Skills

CRM management

Lead qualification

Appointment setting

Customer interaction

Independent worker

English fluency

Follow-up discipline

Tools

GoHighLevel

Jobber CRM

Job description

Remote – South Africa

Employment Type: Permanent, Full-Time
Working Hours: Tuesday–Saturday, 18:00–02:00 SAST
Rest Days: Sunday & Monday
Target Start Date: 15 September 2026
Location: Remote – South Africa
Salary: Approximately $1,350 USD per month, depending on experience

About the Opportunity

We are currently recruiting for a Sales Development Representative & Lead Coordinator to join a growing premium home-services business operating in Arizona, USA.

The business specialises in high-end residential and commercial services and works with homeowners across affluent areas of the Phoenix Valley.

This is a permanent opportunity for someone who enjoys customer interaction, lead qualification and appointment setting and is confident communicating with U.S. customers.

The successful candidate will play an important role in managing inbound enquiries and ensuring qualified opportunities are efficiently progressed through the sales pipeline.

About the Role

This is a lead qualification and appointment-setting position, rather than a traditional closing sales role.

You will be responsible for responding quickly to new enquiries, understanding the customer's requirements, qualifying opportunities and booking suitable appointments for the sales team.

You will also manage follow-ups, assist with Instagram enquiries and ensure the CRM remains accurate and up to date.

Key Responsibilities

• Respond to new inbound enquiries within 1–3 minutes wherever possible.
• Engage professionally and naturally with U.S. homeowners.
• Qualify leads based on:
  • Property location
  • Project requirements
  • Budget
  • Timing
  • Decision-maker availability
• Set appropriate expectations around typical project budgets without providing final pricing.
• Book qualified onsite appointments or route suitable enquiries for remote quoting.
• Follow up with leads who have not responded.
• Follow up on open quotes and opportunities.
• Manage conversations through Instagram DMs and convert suitable enquiries into phone conversations.
• Maintain accurate customer records and notes within the CRM.
• Keep pipeline stages, tasks and follow-ups up to date.
• Escalate pricing questions, discounts, design decisions, unusual projects and other matters requiring management input.
• Provide a short daily summary of activity, opportunities and follow-ups.
• Maintain a high standard of customer service throughout every interaction.

Requirements

Essential

• 2–5 years of experience in appointment setting, inbound sales, lead qualification, customer service or a similar role.
• Exceptional spoken English with a clear, neutral and easy-to-understand accent.
• Warm, natural and confident communication style.
• Comfortable speaking with U.S. customers, particularly affluent homeowners.
• Strong ability to qualify leads rather than simply book appointments.
• Excellent listening and questioning skills.
• Strong CRM and administrative discipline.
• Ability to work independently with limited supervision.
• Excellent follow-up and organisational skills.
• Comfortable discussing project budgets in the region of $1,500–$3,000+ without being pushy or providing final pricing.
• Comfortable working 18:00–02:00 SAST, Tuesday–Saturday.
• Reliable internet, electricity and a suitable home working environment.

Advantageous Experience

Experience within any of the following industries would be highly beneficial:

• Home services
• Construction
• Roofing
• Solar
• Landscaping
• Trades
• Property services
• Home improvement
• Consumer services
• Field-service businesses

Experience with GoHighLevel (HighLevel) is preferred.

Experience with Jobber or another field-service CRM would also be advantageous.

What We're Looking For

We are looking for someone who can create a warm and positive customer experience while maintaining strong qualification standards.

You should be able to have a genuine conversation with a customer, understand their needs and determine whether the opportunity is suitable before booking an appointment.

The ideal candidate will:

• Sound natural rather than scripted.
• Build rapport quickly.
• Listen carefully to customers.
• Know when to handle an enquiry and when to elevate it.
• Focus on quality appointments rather than appointment volume.
• Be highly organised with CRM and follow-up tasks.
• Take ownership of their work.
• Be comfortable working independently.
• Have a genuine interest in developing within a growing business.

Working Hours

Tuesday–Saturday: 18:00–02:0\u0937SAST

Sunday & Monday: Rest Days

Due to the U.S. working hours, candidates must be comfortable working a late shift and have a reliable home setup, including stable internet and electricity.

Long-Term Opportunity

This is a permanent, open-ended position and is not a seasonal role.

As the business continues to grow, the successful candidate will have the opportunity to broaden their responsibilities into additional areas of the business, including lead qualification, customer reactivation, booking estimates and CRM/pipeline management across other service divisions.