Sales Development Representative

Salt Digital Recruitment; South Africa; On-site; ZAR 320,000 - 460,000; Full time

Job summary

Salt Digital Recruitment in South Africa is seeking a commercially driven Sales Development Representative (SDR) to generate new business opportunities through outbound prospecting, lead qualification, and pipeline development. You will engage with potential customers across phone, email, LinkedIn, and WhatsApp to identify needs and introduce AI-powered and ecommerce technology solutions.

The ideal candidate has 5+ years in sales development, proven outbound prospecting and lead qualification

Qualifications

• 5+ years' experience in Sales Development, Business Development, Lead Generation, Customer Acquisition, or a similar commercial sales role.
• Proven experience with outbound prospecting and lead qualification.
• Strong written and verbal communication skills.
• Ability to research prospects and personalise outreach.
• Comfortable working towards sales activity and pipeline targets.

Responsibilities

• Generate new business opportunities through outbound prospecting, lead qualification, and pipeline development.
• Engage with potential customers across multiple channels (phone, email, LinkedIn, WhatsApp).
• Identify business needs and tailor AI-powered and ecommerce technology solutions.
• Build and maintain a healthy sales pipeline to achieve targets.

Skills

Outbound prospecting

Lead qualification

CRM usage

Communication skills

Prospecting research

Pipeline management

Tools

HubSpot

Salesforce

Apollo

LinkedIn Navigator

Shopify

WooCommerce

WhatsApp Business

Job description

Role Overview

We are looking for a commercially driven Sales Development Representative (SDR) to generate new business opportunities through outbound prospecting, lead qualification, and pipeline development. The successful candidate will engage with potential customers across multiple channels, identify business needs, and introduce innovative AI-powered and ecommerce technology solutions. This is an ideal opportunity for someone who thrives in a fast-paced environment and enjoys building relationships, generating leads, and driving business growth.

Requirements

• 5+ years' experience in Sales Development, Business Development, Lead Generation, Customer Acquisition, or a similar commercial sales role.
• Proven experience with outbound prospecting and lead qualification.
• Strong written and verbal communication skills.
• Ability to research prospects and personalise outreach.
• Comfortable working towards sales activity and pipeline targets.

Preferred Experience

• Experience selling AI, SaaS, ecommerce, MarTech, or other technology solutions.
• Familiarity with Shopify, WooCommerce, WhatsApp Business, or similar platforms.
• Experience using CRM and sales engagement tools such as HubSpot, Salesforce, Apollo, or LinkedIn Sales Navigator.

Key Attributes

• Commercially driven and results-oriented.
• Confident engaging with prospects across phone, email, LinkedIn, and WhatsApp.
• Self-motivated and able to thrive in a fast-paced environment.
• Strong interest in AI, ecommerce, and emerging technology trends.