Sales Development Lead

Placements24; East London; Hybrid; ZAR 520,000 - 680,000; Full time

Benefits offered by this job

Competitive base salary

Performance bonus

Remote leadership role

Health, dental, vision insurance

Paid time off

Professional development

Collaborative culture

Job summary

Placements24 is seeking a Sales Development Lead to spearhead outbound efforts from a fully remote setup. You will build, train, and manage a team of SDRs, shaping lead generation strategies and ensuring targets are met in the Eastern Cape market.

The role emphasizes coaching, collaboration with marketing, and data-driven improvements to the sales development function. A strong track record in B2B SaaS or services sales is preferred.

Qualifications

• Proven experience leading a Sales Development team.
• Experience building and scaling outbound playbooks and metrics.
• Strong coaching and performance management skills.

Responsibilities

• Lead, mentor, and manage a team of SDRs to hit targets.
• Develop outbound prospecting strategies and playbooks.
• Train SDRs on product knowledge, sales techniques, and CRM usage.
• Monitor performance, provide feedback, and coach.
• Collaborate with marketing and sales leadership on campaigns and personas.

Skills

SDR leadership

Team management

Lead generation

CRM proficiency

B2B sales

Coaching

Tools

Salesforce

Sales engagement tools

Job description

About the Role

Our client is seeking an experienced and driven Sales Development Lead to spearhead their outbound sales efforts from a remote setting. This leadership role involves building, training, and managing a team of Sales Development Representatives (SDRs) focused on generating high-quality leads. You will be instrumental in developing and implementing effective lead generation strategies, setting performance benchmarks, and ensuring the team consistently meets its targets. This is a critical, fully remote position based within the operational framework supporting the Eastern Cape market, offering the chance to shape a high-performing sales development function and drive significant revenue growth through a skilled and motivated team.

Key Responsibilities

• Lead, mentor, and manage a team of Sales Development Representatives (SDRs) in achieving their targets.
• Develop and refine outbound prospecting strategies and playbooks to maximize lead generation.
• Train new SDRs on product knowledge, sales techniques, and CRM usage.
• Monitor team performance, provide regular feedback, and implement coaching plans.
• Collaborate with marketing and sales leadership to align on target personas and campaign execution.
• Analyze sales development metrics and identify areas for process improvement.

Requirements

• Proven experience in a Sales Development role, with at least 2 years in a leadership or mentoring capacity.
• Demonstrated success in building and managing high-performing sales development teams.
• Expertise in lead generation strategies, CRM systems (e.g., Salesforce), and sales engagement tools.
• Strong understanding of B2B sales cycles and qualifying methodologies.
• Excellent coaching, communication, and interpersonal skills.
• Ability to thrive and lead effectively in a remote work environment.

Benefits

• Competitive salary and a significant performance-based bonus structure.
• Opportunity to build and lead a critical sales function remotely.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and opportunities for professional development.
• A collaborative culture focused on innovation and continuous improvement.