Remote Senior Performance Marketing Manager - Global Reach

Placements24; George; Hybrid; ZAR 1,994,000 - 2,991,000; Full time

Benefits offered by this job

Remote-first work environment

Health insurance

Professional development budget

Paid time off

Home office stipend

Team-building activities

Job summary

Placements24 is seeking a Senior Performance Marketing Manager to lead global paid media efforts from a remote-first setting. You will design, implement, and optimize campaigns across search, social, display, and affiliate channels, with a strong focus on ROAS and customer acquisition.

You will manage large budgets, mentor a dispersed team, and present data-driven insights to senior leadership, leveraging GA, Adobe Analytics, and major ad platforms.

Qualifications

• Master's degree or equivalent in Marketing, Business, Economics, or related quantitative field.
• 7+ years of progressive experience in performance marketing with paid media focus.
• Experience managing large-scale, global paid media campaigns with substantial budgets.
• Expert proficiency in major ad platforms (Google Ads, Meta, LinkedIn) and analytics tools (GA, Adobe Analytics).
• Strong analytical skills with ability to translate data into insights and strategy.

Responsibilities

• Develop and execute advanced performance marketing strategies across paid search, paid social, display, and affiliate marketing.
• Manage significant advertising budgets, optimizing ROAS across channels.
• Conduct in-depth analysis of campaign performance, audience segmentation, and market trends to identify opportunities.
• Lead A/B testing for ad copy, landing pages, and targeting parameters.
• Collaborate with creative, content, and analytics teams for cohesive campaign execution.
• Stay updated on industry trends, platform updates, and new technologies in digital advertising.
• Provide mentorship to junior members of the performance marketing team.
• Develop detailed performance reports and advise senior leadership.
• Manage relationships with media partners and vendors to negotiate terms.
• Ensure brand consistency and regulatory compliance in digital advertising.

Skills

Performance marketing

Paid media management

Data analytics

Leadership

Education

Master's degree

Tools

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

Adobe Analytics

Job description

About the Role

Our client is a leading innovator in the tech sector, seeking an exceptional Senior Performance Marketing Manager to spearhead their global digital advertising efforts. This is a fully remote, home-based position, offering unparalleled flexibility and the opportunity to work with a dispersed, high-achieving team. The successful candidate will be responsible for designing, implementing, and optimizing high-impact paid media strategies across diverse international markets. You will drive customer acquisition, increase brand awareness, and achieve aggressive growth targets through data-driven decision-making and cutting-edge campaign management. This role demands a strategic thinker with a deep expertise in performance marketing, a passion for digital innovation, and a proven ability to deliver outstanding results in a remote-first environment. This is a fantastic opportunity to shape the marketing future of a global company from anywhere in the world.

Key Responsibilities

• Develop and execute advanced performance marketing strategies across paid search, paid social, display advertising, and affiliate marketing.
• Manage significant advertising budgets, ensuring optimal allocation and maximizing return on ad spend (ROAS) across all channels.
• Conduct deep-dive analysis of campaign performance, audience segmentation, and market trends to identify growth opportunities and performance issues.
• Lead A/B testing initiatives for ad copy, landing pages, and targeting parameters to continually improve campaign effectiveness.
• Collaborate closely with creative, content, and analytics teams to ensure cohesive and compelling campaign execution.
• Stay abreast of the latest industry trends, platform updates, and emerging technologies in digital advertising.
• Provide mentorship and guidance to junior members of the performance marketing team.
• Develop detailed performance reports and present findings and strategic recommendations to senior leadership.
• Manage relationships with key media partners and vendors to negotiate favorable terms and explore new opportunities.
• Ensure brand consistency and compliance across all digital advertising efforts.

Requirements

• Master's degree or equivalent experience in Marketing, Business, Economics, or a related quantitative field.
• Minimum of 7 years of progressive experience in performance marketing, with a significant focus on paid media management.
• Demonstrable success in managing large-scale, global paid media campaigns with substantial budgets.
• Expert proficiency in major ad platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads) and analytics tools (e.g., Google Analytics, Adobe Analytics).
• Strong analytical skills, with the ability to translate complex data into actionable insights and strategic recommendations.
• Exceptional understanding of attribution models, incrementality testing, and statistical analysis.
• Excellent leadership and communication skills, with experience managing remote teams.
• Proven ability to thrive in a fast-paced, remote work environment.
• Experience with programmatic advertising and DSPs is highly desirable.
• Strategic thinker with a hands-on, execution-oriented approach.

Benefits

• This role offers a highly competitive salary and performance-based bonuses.
• As a fully remote position, it provides the ultimate flexibility in terms of work location.
• Our client provides comprehensive health, dental, and vision insurance coverage.
• Employees have access to a generous professional development budget for training, conferences, and certifications.
• We offer ample paid time off and holidays, fostering a healthy work-life balance.
• You will be part of an innovative, collaborative, and global team, with opportunities for significant career growth within a forward-thinking company.
• Other benefits include home office stipends and regular virtual team-building activities to foster connection and camaraderie.