Remote Performance Marketing Specialist

Placements24; Mtubatuba Local Municipality; Teletrabalho; ZAR 300 000 - 520 000; Tempo integral

Resumo da oferta

Placements24 is seeking a data-driven Remote Performance Marketing Specialist to join a digital marketing agency. The role is entirely remote, enabling you to manage campaigns from anywhere and across platforms including Google Ads, Facebook/Instagram, LinkedIn.

You will plan, implement, and optimize campaigns, conduct keyword research and audience segmentation, monitor KPIs (CTR, CPC, CPA, ROAS), run A/B tests, manage budgets, and generate client reports to drive lead generation, customer

Descrição da oferta de emprego

About the Role

Our client, a rapidly growing digital marketing agency, is seeking a talented and data-driven Remote Performance Marketing Specialist to join their dynamic team. This role is entirely remote, allowing you to contribute your expertise from anywhere. You will be responsible for planning, implementing, and optimizing digital advertising campaigns across various platforms, including Google Ads, social media, and other performance-based channels. The goal is to drive measurable results, such as lead generation, customer acquisition, and ROI, for a diverse portfolio of clients. This is an exceptional opportunity for a self-motivated individual with a strong analytical mindset and a passion for all things digital advertising. You will work with a global team, contributing to innovative strategies and campaigns that deliver outstanding outcomes for our clients. Your focus will be on leveraging data to maximize campaign efficiency and effectiveness, ensuring our clients achieve their marketing objectives. The remote nature of this role offers unparalleled flexibility.

Key Responsibilities

• Develop, execute, and manage paid advertising campaigns across platforms like Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and others.
• Conduct thorough keyword research, audience segmentation, and targeting to optimize campaign performance.
• Monitor campaign performance daily, analyzing key metrics (CTR, CPC, CPA, ROAS, conversion rates) and identifying areas for improvement.
• A/B test ad copy, landing pages, creatives, and targeting parameters to enhance campaign effectiveness.
• Manage campaign budgets meticulously, ensuring optimal allocation of resources to achieve maximum ROI.
• Generate regular performance reports for clients, providing insights and strategic recommendations.
• Stay up-to-date with the latest trends, tools, and best practices in performance marketing and digital advertising.
• Collaborate with content creators, designers, and