Remote Paid Media Manager — B2B Growth & ROAS

Blacksmith Agency LLC; Pietermaritzburg; Remote; ZAR 1,321,000 - 1,982,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency. As Performance Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why.

You are the strategic voice at the table, and you make the calls. You will manage paid media programs across Google Ads, Meta, LinkedIn and Microsoft Ads with a focus on ROAS, CPA and pipeline growth, while maintaining strong client relationships and clear

Qualifications

• 3+ years hands-on in Google Ads and Meta
• Proven ROAS/CPA/pipeline improvements
• Experience managing multiple clients in an agency
• Fluent English for US clients

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

Agency experience

English communication

Tools

GA4

Tag Manager

Platform Pixels

Job description

Blacksmith Agency is an AI-first digital agency. As Performance Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why.

You are the strategic voice at the table, and you make the calls. You will manage paid media programs across Google Ads, Meta, LinkedIn and Microsoft Ads with a focus on ROAS, CPA and pipeline growth, while maintaining strong client relationships and clear