Remote E-commerce Social Media Strategist & Analyst

Placements24; Paarl; Hybrid; ZAR 450,000 - 650,000; Full time

Benefits offered by this job

Fully remote

Job summary

Placements24 is seeking a data-driven, strategic Remote E-commerce Social Media Strategist & Analyst to join our marketing team. This fully remote role focuses on developing social media strategies informed by analysis, creating engaging content, and monitoring campaigns to optimize ROI from anywhere in South Africa.

The role requires proficiency in analytics tools, experience in e-commerce metrics, and the ability to translate data into strategic recommendations for online engagement and

Qualifications

• Bachelor's degree in Marketing, Data Science, Business Analytics or related field.
• Experience with e-commerce metrics and social media performance analysis.
• Strong analytics, data-driven decision making and problem solving.

Responsibilities

• Develop data-informed social media strategies for e-commerce to drive customer acquisition and retention.
• Create, curate, and manage content calendars across Instagram, Facebook and Pinterest for performance.
• Analyze social media campaign performance, website traffic, and customer behavior using analytics tools.
• Provide regular reports and insights to guide strategy adjustments and improve ROI.
• Monitor social media trends, competitor activity and online conversations for strategic opportunities.
• Collaborate remotely with e-commerce and creative teams to ensure brand consistency.

Skills

Social media analytics

E-commerce metrics

Content creation

Data visualization

Google Analytics

Sprout Social

Meta Business Suite

Communication

Remote collaboration

Education

Bachelor's degree in Marketing, Data Science, Business Analytics

Tools

Google Analytics

Sprout Social

Meta Business Suite

Job description

About the Role

Our client is seeking a data-driven and strategic Remote E-commerce Social Media Strategist & Analyst to join their innovative marketing team. This fully remote role allows you to contribute significantly to our e-commerce success from any location in South Africa . You will be responsible for developing cutting-edge social media strategies informed by thorough analysis, creating engaging content, and monitoring campaign performance to optimize ROI. This position is ideal for a meticulous individual who thrives on leveraging data to drive marketing decisions and enhance online customer engagement and conversion rates.

Key Responsibilities

• Develop and implement data-informed social media strategies specifically for e-commerce platforms, focusing on customer acquisition and retention.
• Create, curate, and manage engaging content calendars across platforms like Instagram, Facebook, and Pinterest, optimizing for performance.
• Conduct in-depth analysis of social media campaign performance, website traffic, and customer behavior using analytics tools.
• Provide regular, actionable reports and insights to the marketing team to guide strategy adjustments and improve campaign effectiveness.
• Monitor social media trends, competitor activities, and online conversations, identifying opportunities for strategic advantage.
• Collaborate remotely with e-commerce and creative teams to ensure brand consistency and execute integrated digital marketing efforts.

Requirements

• Proven experience as a Social Media Strategist or Analyst, with a strong emphasis on e-commerce metrics and performance.
• Proficiency in social media analytics platforms (e.g., Google Analytics, Sprout Social, Meta Business Suite) and data visualization tools.
• Experience in creating compelling social media content and developing effective campaign strategies.
• Strong analytical and problem-solving skills, with the ability to translate data into strategic recommendations.
• Excellent communication and collaboration skills for working effectively in a remote team environment.
• Bachelor's degree in Marketing, Data Science, Business Analytics, or a related field is highly valued.

Benefits

• Fully remote position offering excellent work-life balance and flexibility.
• Competitive salary and opportunities for professional growth in digital analytics.
• Be part of a forward-thinking company focused on data-driven marketing.
• Collaborative virtual team environment fostering innovation.
• Contribute to impactful e-commerce growth strategies.