Remote E-commerce Social Media Marketing Manager

Placements24; Upington; Híbrido; ZAR 900.000 - 1.400.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Fully remote work

Competitive salary

Medical aid (benefits)

Retirement contributions

Performance bonuses

Professional development opportunities

Descripción de la vacante

Placements24 is seeking a highly experienced, fully remote E-commerce Social Media Marketing Manager. You will lead strategy, content, and paid campaigns across major platforms to drive growth for a leading e-commerce brand. Remote leadership and data-driven decision making are essential.

The role requires 7–10 years in social media marketing with e-commerce focus, strong analytics, and excellent communication skills to collaborate with cross-functional teams in a fully remote environment.

Formación

• Bachelor's degree in Marketing, Communications, Business or related field.
• 7–10 years of progressive social media marketing experience with e-commerce focus.
• Proven track record of large-scale social media strategies driving growth.
• Extensive experience managing paid social campaigns (Facebook, Instagram, TikTok, LinkedIn).
• Experience leading remote teams effectively.
• Expertise in analytics, reporting and data interpretation.
• Strong understanding of e-commerce customer journey and CRO.
• Excellent leadership and communication skills.

Responsabilidades

• Develop and manage a comprehensive social media strategy aligned with marketing and business goals.
• Oversee content creation, curation and distribution across platforms.
• Manage paid social campaigns: budgeting, targeting, creative, performance analysis for ROI.
• Lead and mentor a remote social media team.
• Develop and implement community engagement strategies to build brand loyalty.
• Analyze performance data and provide reports with actionable recommendations.
• Stay updated on social media trends and platform changes.
• Collaborate with Marketing, Sales, Product Development and Customer Service.
• Conduct market research and competitive analysis to identify opportunities.
• Manage brand reputation and crisis communications on social channels.

Conocimientos

Social media strategy

Content creation

Paid advertising

Remote team leadership

Analytics & reporting

Community management

Market research

Educación

Bachelor's degree in Marketing/Business/Communications

Master's degree (advantage)

Herramientas

Meta Ads Manager

Google Analytics

Descripción del empleo

About the Role

Our client, a leading and innovative e-commerce company, is looking for a highly skilled and experienced Remote E-commerce Social Media Marketing Manager to drive our brand's presence and engagement across all digital channels. This is a fully remote position, offering the flexibility to work from anywhere while making a significant impact on our client's online success. The ideal candidate will possess a deep understanding of social media strategy, content creation, paid advertising, and community management within the e-commerce context. You will be responsible for developing and executing comprehensive social media marketing plans, managing a team (potentially remotely), analyzing performance, and ensuring alignment with business objectives. This role demands a strategic leader who is adept at managing diverse teams and campaigns in a virtual environment, ensuring cohesive brand messaging and driving measurable results for our client's e-commerce operations. We are seeking a self-starter with exceptional leadership and communication skills.

Key Responsibilities

• Develop, implement, and manage a cutting-edge, comprehensive social media strategy for our e-commerce business, aligning with overall marketing and business goals.
• Oversee the creation, curation, and distribution of engaging, high-quality content across all relevant social media platforms.
• Manage and optimize paid social media advertising campaigns, including budget allocation, targeting, creative development, and performance analysis to maximize ROI.
• Lead, mentor, and manage a remote social media team, fostering a collaborative and productive virtual work environment.
• Develop and execute robust community engagement strategies to build brand loyalty and foster positive customer relationships.
• Analyze social media data and performance metrics, providing regular, insightful reports to senior leadership with actionable recommendations for continuous improvement.
• Stay at the forefront of social media trends, platform updates, algorithm changes, and emerging technologies relevant to e-commerce.
• Collaborate effectively with other departments (e.g., Marketing, Sales, Product Development, Customer Service) to ensure integrated and consistent brand messaging.
• Conduct market research and competitor analysis to identify opportunities and maintain a competitive edge.
• Manage brand reputation and crisis communication on social media channels as needed.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
• Minimum of 7-10 years of progressive experience in social media marketing, with a significant focus on e-commerce.
• Proven track record of successfully developing and implementing large-scale social media strategies that have driven substantial business growth (e.g., increased sales, customer acquisition, brand equity).
• Extensive experience managing paid social media advertising campaigns across major platforms (Facebook, Instagram, TikTok, LinkedIn, etc.) with substantial budgets.
• Demonstrated experience in leading and managing remote teams effectively.
• Expertise in social media analytics tools, reporting, and data interpretation.
• Strong understanding of e-commerce principles, customer journeys, and conversion optimization.
• Exceptional leadership, communication, presentation, and interpersonal skills.
• Ability to thrive in a fast-paced, fully remote work environment.
• Proficiency with project management tools and collaboration software.

Benefits

This is a fully remote position, offering unparalleled flexibility. Our client provides a highly competitive salary, comprehensive benefits package including medical aid, retirement contributions, performance bonuses, and ample opportunities for professional development. You will be instrumental in shaping the digital presence of a leading e-commerce brand from the comfort of your own home. Join a company that embraces remote work and values innovation, collaboration, and impactful results.