About the Role
Our client, a rapidly growing e-commerce business with a national footprint, is actively seeking a talented and experienced Remote E-commerce Social Media Manager. This is a fully remote position, enabling you to work from anywhere while driving the social media strategy for our client's online platforms. The ideal candidate will be a creative strategist with a proven ability to build engaged communities, increase brand awareness, and drive e-commerce sales through compelling social media content and campaigns. You will be responsible for developing and executing a holistic social media plan, managing content creation, engaging with followers, and analyzing performance metrics. This is a fantastic opportunity for a passionate social media expert to make a significant impact on a thriving online business from the convenience of their home office, contributing to its success across South Africa .
Key Responsibilities
- Develop and implement innovative social media strategies aligned with e-commerce goals and brand identity.
- Create, curate, and manage all published content (images, video, written) across relevant social media platforms (Instagram, Facebook, TikTok, Twitter, Pinterest, etc.).
- Plan and maintain a detailed content calendar, ensuring a consistent and engaging posting schedule.
- Monitor social media channels for trends, conversations, and opportunities for engagement.
- Respond to comments, messages, and inquiries in a timely and professional manner, fostering community growth.
- Execute paid social media advertising campaigns to drive traffic, conversions, and customer acquisition.
- Analyze social media performance metrics, generate reports, and provide actionable insights for optimization.
- Collaborate with the marketing, design, and customer service teams to ensure brand consistency and campaign alignment.
- Stay abreast of the latest social media trends, platform updates, and best practices.
- Identify and engage with influencers and brand advocates to expand reach.
Requirements
- Proven experience managing social media for e-commerce brands, with a strong portfolio of successful campaigns.
- Deep understanding of various social media platforms, their algorithms, and best practices for engagement and conversion.
- Excellent content creation skills (visual and written), with proficiency in relevant tools.
- Experience with social media management and analytics platforms (e.g., Hootsuite, Buffer, Sprout Social, Facebook Business Suite).
- Demonstrated success in running paid social media advertising campaigns.
- Strong analytical skills and the ability to interpret data to drive strategic decisions.
- Excellent communication, copywriting, and community management skills.
- Ability to work independently and manage time effectively in a remote work environment.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field, or equivalent experience.
- A passion for e-commerce and staying ahead of digital trends.
Benefits
- Fully remote work arrangement offering maximum flexibility and autonomy.
- Competitive salary and performance-based bonuses.
- Opportunity to shape the social media presence of a leading e-commerce brand.
- Comprehensive health insurance and wellness programs.
- Generous paid time off and holidays.
- Access to professional development resources and training.
- A collaborative and supportive remote team culture.
- Work on exciting projects with a direct impact on business growth.