Senior Social Media Manager (Remote)

Placements24; Gqeberha; Ibrido; ZAR 900.000 - 1.300.000; Tempo pieno

Vantaggi offerti da questo lavoro

Competitive salary

Fully remote work

Professional development resources

Innovative virtual team culture

Descrizione del lavoro

Placements24 is seeking an experienced Senior Social Media Manager for a fully remote role within South Africa. You will lead end-to-end social media strategy for a premier online retailer, spanning content creation, community management, and paid campaigns to drive brand growth and sales.

You will collaborate with marketing, creative, and product teams, manage budgets, and maintain a consistent brand voice across platforms. A strong background in ecommerce and influencer campaigns is a plus.

Competenze

• 6+ years of experience in social media management, with ecommerce focus.
• Proven track record delivering measurable brand growth and engagement.
• Strong knowledge of platform algorithms, ads, and analytics tools.

Mansioni

• Develop and implement a comprehensive social media strategy aligned with ecommerce objectives.
• Oversee content creation, curation, and scheduling across Instagram, Facebook, TikTok, Pinterest, X (Twitter).
• Manage online community and timely engagement.
• Design, execute, and optimize paid social campaigns to drive traffic and sales.
• Monitor trends and competitor activity to identify opportunities.
• Provide regular performance reports with actionable insights.

Conoscenze

Content creation

Social media management

Analytics

Copywriting

Influencer marketing

Formazione

Bachelor's degree in Marketing/Communications

Strumenti

Sprout Social

Hootsuite

Analytics platforms

Descrizione del lavoro

About the Role

Our client, a premier online retailer, is seeking an experienced and visionary Senior Social Media Manager to lead their social media presence from anywhere in the country. This is a fully remote position, offering unparalleled flexibility. The successful candidate will be responsible for developing and executing cutting-edge social media strategies that drive brand awareness, customer engagement, and sales growth for our client's e-commerce operations. You will manage all aspects of social media, from content creation and community management to paid social advertising and performance analysis. This role demands a strategic thinker with a deep understanding of the digital landscape, a passion for storytelling, and a proven track record of success in social media marketing. As a remote-first role, strong self-discipline, communication skills, and the ability to collaborate effectively in a virtual environment are essential. This is an exceptional opportunity to shape the online voice of a growing brand and make a significant impact from the convenience of your own home office, regardless of your physical location within South Africa.

Key Responsibilities

• Develop and implement a comprehensive social media strategy aligned with e-commerce business objectives.
• Oversee the creation, curation, and scheduling of engaging content across all relevant social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest, Twitter).
• Manage and grow the online community, fostering positive engagement and responding to inquiries and comments in a timely manner.
• Design, execute, and optimize paid social media advertising campaigns to drive traffic, leads, and sales.
• Monitor social media trends, emerging platforms, and competitor activities to identify new opportunities.
• Analyze social media performance data, providing regular reports with actionable insights and recommendations for improvement.
• Collaborate with cross-functional teams, including marketing, creative, and product development, to ensure cohesive brand messaging.
• Manage social media budgets effectively, ensuring optimal allocation of resources.
• Develop and maintain a consistent brand voice and visual identity across all social channels.
• Manage social media crises and reputation management issues proactively.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 6 years of experience in social media management, with a strong focus on e-commerce and brand building.
• Proven track record of developing and executing successful social media strategies that deliver measurable business results.
• In-depth knowledge of social media platforms, their algorithms, advertising capabilities, and analytics tools.
• Proficiency in social media management software (e.g., Sprout Social, Hootsuite) and analytics platforms.
• Excellent content creation skills, including copywriting, visual storytelling, and basic graphic design/video editing abilities.
• Strong analytical skills with the ability to interpret data and translate it into strategic actions.
• Exceptional communication, collaboration, and interpersonal skills, essential for remote work.
• Demonstrated ability to work independently, manage time effectively, and meet deadlines in a remote setting.
• Experience with influencer marketing campaigns is a plus.

Benefits

• Highly competitive salary and performance-based incentives.
• Fully remote work arrangement, offering maximum flexibility and autonomy.
• Opportunity to lead social media strategy for a significant e-commerce business, based anywhere in South Africa.
• Access to professional development resources and opportunities for skill enhancement.
• Be part of an innovative and supportive virtual team culture.
• Direct impact on brand growth and customer engagement metrics.
• Work with modern digital marketing tools and technologies.