Remote Digital PR Specialist: SEO, Outreach & Content

Placements24; Polokwane; Hybride; ZAR 300 000 - 450 000; Plein temps

Avantages offerts par ce poste

Competitive salary

Remote-first environment

Professional development opportunities

Résumé du poste

Placements24 is seeking a dynamic Digital PR Specialist to join their expanding media and PR team. This remote-first role offers autonomy and opportunities to shape online visibility in South Africa's digital landscape, with occasional visits to Polokwane, Limpopo.

The ideal candidate will have a Bachelor's degree and at least 3 years in digital PR or online marketing, with a proven track record in securing media placements, SEO, content marketing, and influencer outreach.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• 3+ years of digital PR/online marketing or social media management experience.
• Proven track record of online campaigns and media placements.
• Strong understanding of SEO, SEM, content marketing and social media principles.
• Excellent writing and communication skills with digital copy experience.
• Proficiency with Google Analytics and social media tools.

Responsabilités

• Develop and implement digital PR strategies to boost online visibility.
• Create and distribute engaging digital content (blogs, infographics, social posts).
• Conduct online media outreach to secure backlinks and mentions.
• Manage and grow the company’s social media presence and engagement.
• Monitor brand mentions and respond appropriately across channels.
• Collaborate with SEO specialists to optimize content for search engines.
• Analyze campaign performance with analytics tools to drive improvements.
• Identify and build relationships with online influencers and media outlets.
• Stay current with digital marketing trends and best practices.
• Contribute to the integrated marketing and communications strategy.

Connaissances

Digital PR

SEO

Content marketing

Social media

Influencer outreach

Analytics

Written communication

Formation

Bachelor's degree in Marketing/Communications/Digital Media

Outils

Google Analytics

Social media management tools

SEO tools

Description du poste

Placements24 is seeking a dynamic Digital PR Specialist to join their expanding media and PR team. This remote-first role offers autonomy and opportunities to shape online visibility in South Africa's digital landscape, with occasional visits to Polokwane, Limpopo.

The ideal candidate will have a Bachelor's degree and at least 3 years in digital PR or online marketing, with a proven track record in securing media placements, SEO, content marketing, and influencer outreach.