Remote Digital Marketing Specialist — FMCG & E-Commerce

Placements24; Paarl; Hybrid; ZAR 350,000 - 520,000; Full time

Benefits offered by this job

Fully remote position

Flexible hours and location

Health and wellness support

Professional development opportunities

Collaborative and innovative team

Job summary

Placements24 is seeking a Remote Digital Marketing Specialist to design and execute digital campaigns that boost e-commerce presence and brand engagement. The role involves SEO, SEM, content creation, email marketing, and data-driven optimization in a fully remote setup.

You will lead strategies across social, search, and email, manage paid campaigns, and collaborate with internal teams to maintain brand consistency while staying ahead of industry trends.

Qualifications

• A Bachelor's degree in Marketing, Digital Media, Communications, or related field.
• Minimum of 3 years of digital marketing experience in FMCG or e-commerce.
• Proven expertise in SEO, SEM, social media marketing, content creation, and email marketing.
• Strong analytical skills to interpret data and drive decisions.
• Excellent written and verbal communication skills.
• Ability to work independently in a remote setting.
• Experience with e-commerce platforms is a plus.

Responsibilities

• Develop and implement digital marketing strategies across platforms.
• Manage and optimize paid advertising campaigns (Google Ads, Social) for ROI.
• Conduct keyword research and SEO best practices.
• Create engaging content for social, website, and email campaigns.
• Manage social communities and respond to inquiries.
• Analyze website traffic, campaign performance, and sales data for insights.
• Collaborate with teams to ensure brand consistency across channels.
• Stay up-to-date with digital marketing trends and tools.
• Liaise with external agencies as needed.

Skills

SEO

SEM

Social media marketing

Content creation

Email marketing

Data analytics

Google Analytics

Google Ads

Remote work

Education

Bachelor's degree in Marketing, Digital Media, Communications

Tools

Google Analytics

Google Ads

Social media management platforms

Email marketing software

Job description

Placements24 is seeking a Remote Digital Marketing Specialist to design and execute digital campaigns that boost e-commerce presence and brand engagement. The role involves SEO, SEM, content creation, email marketing, and data-driven optimization in a fully remote setup.

You will lead strategies across social, search, and email, manage paid campaigns, and collaborate with internal teams to maintain brand consistency while staying ahead of industry trends.