Remote Digital Marketing Specialist

Placements24; Pretoria; Hybrid; ZAR 300,000 - 540,000; Full time

Benefits offered by this job

Health insurance

Flexible remote work

Professional development opportunities

Job summary

Placements24 is seeking a Remote Digital Marketing Specialist to enhance online presence and drive engagement for a global non-profit. You will lead social media, content, SEO/SEM, and email campaigns while supporting fundraising and advocacy efforts.

The role requires 3–5 years of digital marketing experience, strong analytics, and the ability to work independently in a fully remote environment. Competitive salary and flexible development opportunities are offered.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• 3–5 years of digital marketing experience with a proven track record.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
• Experience with marketing automation tools and CRM systems.
• Proficiency in using analytics platforms (e.g., Google Analytics) to track and report on campaign performance.

Responsibilities

• Develop and implement digital marketing strategies to increase brand awareness and engagement.
• Manage and grow social media presence across platforms (Facebook, Twitter, Instagram, LinkedIn).
• Create engaging content, including blog posts, social updates, email newsletters, and website copy.
• Optimize website content for SEO and manage PPC campaigns (SEM).
• Plan and execute email marketing campaigns to nurture leads and engage supporters.
• Analyze website traffic and campaign performance using analytics tools, providing reports and insights.
• Collaborate with internal teams to ensure brand consistency across channels.
• Stay up-to-date with digital marketing trends, tools and best practices.
• Manage the digital marketing budget effectively.
• Identify opportunities for innovative digital outreach and engagement strategies.

Skills

Digital marketing

SEO/SEM

Social media

Content creation

Email marketing

Analytics (GA)

Marketing automation

CRM systems

Education

Bachelor's degree

Tools

Google Analytics

Job description

About the Role

Our client, a dynamic non-profit organization committed to global social change, is seeking a talented and driven Remote Digital Marketing Specialist. This role is crucial for enhancing our online presence, driving engagement across digital platforms, and supporting our fundraising and advocacy efforts. As a fully remote position, you will leverage your expertise in digital marketing to reach a wider audience and amplify our message without geographical constraints. The ideal candidate is a creative strategist, adept at utilizing various digital channels to achieve measurable results, and possesses a passion for contributing to a worthy cause. This is an exceptional opportunity to shape our digital footprint from anywhere.

You will be responsible for developing and executing innovative digital marketing campaigns that align with our client's mission and objectives. This involves managing social media, email marketing, SEO/SEM, content creation, and paid advertising. The goal is to increase brand awareness, drive website traffic, generate leads, and ultimately support our client's vital work through impactful online strategies. This remote role requires self-discipline, excellent time management, and strong communication skills.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies to increase brand awareness and engagement.
• Manage and grow our client's social media presence across various platforms (e.g., Facebook, Twitter, Instagram, LinkedIn).
• Create engaging and compelling content, including blog posts, social media updates, email newsletters, and website copy.
• Optimize website content for search engines (SEO) and manage pay-per-click (PPC) advertising campaigns (SEM).
• Plan and execute email marketing campaigns to nurture leads and engage supporters.
• Analyze website traffic and campaign performance using tools like Google Analytics, providing regular reports and insights.
• Collaborate with internal teams to ensure brand consistency across all digital channels.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Manage the digital marketing budget effectively.
• Identify opportunities for innovative digital outreach and engagement strategies.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 3-5 years of experience in digital marketing, with a proven track record of success.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
• Experience with marketing automation tools and CRM systems.
• Proficiency in using analytics platforms (e.g., Google Analytics) to track and report on campaign performance.
• Excellent writing, editing, and communication skills, with a keen eye for detail.
• Strong creative and strategic thinking abilities.
• Proven ability to manage multiple projects and meet deadlines in a remote work environment.
• Self-motivated, disciplined, and able to work independently.
• Passion for the mission of Our client and a desire to use digital skills for social good.

Benefits

As a fully remote position, this role offers unparalleled flexibility and the ability to work from anywhere. Our client provides a competitive salary and benefits package, including health insurance, generous paid time off, and opportunities for professional development. You will be part of a passionate and dedicated global team, contributing to meaningful work that makes a real difference. We foster a culture of innovation and collaboration, valuing the unique contributions of each team member. Performance-based incentives may also be available. This is an exceptional chance to advance your digital marketing career while supporting a vital cause.