Remote Digital Marketing Specialist for Non-Profits

Placements24; Richards Bay; Remote; ZAR 350,000 - 600,000; Full time

Benefits offered by this job

Remote work

Flexible hours

Professional development

Volunteer impact projects

Job summary

Placements24 is partnering with a humanitarian advocacy group to fill a Remote Digital Marketing Specialist role. You will drive strategies across SEO, SEM, social media, email marketing, and content to raise awareness and donations.

You will craft engaging campaigns, analyze outcomes with Google Analytics, and collaborate with designers to create compelling digital assets. This fully remote position supports social impact globally.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• Minimum 4 years of proven digital marketing experience.
• Proficiency with Google Analytics, Google Ads, social media platforms, and email marketing software.
• Strong analytical and storytelling skills; ability to work independently in a remote setting.

Responsibilities

• Develop and implement comprehensive digital marketing strategies across SEO, SEM, social, email and content marketing.
• Create engaging content for websites, social channels, emails, and online ads.
• Manage and grow the organization’s social media presence across key platforms.
• Analyze website traffic, campaign performance, and user behavior using analytics tools.
• Optimize online campaigns to maximize reach, engagement, and donations.
• Collaborate with designers and developers to create visually appealing assets.
• Track KPIs and report results to senior management.
• Stay up-to-date with the latest digital marketing tools and best practices.
• Develop and manage the digital marketing budget.

Skills

SEO

SEM

Social media

Content creation

Email marketing

Analytics

Education

Bachelor's degree

Tools

Google Analytics

Google Ads

Hootsuite

Buffer

Mailchimp

SendGrid

Canva

Adobe Creative Suite

Job description

About the Role

Our client, a leading advocacy group dedicated to supporting humanitarian causes globally, is seeking a talented **Remote Digital Marketing Specialist** to enhance their online presence and outreach efforts. This is a fully remote position, allowing you to contribute from anywhere. You will be instrumental in developing and executing innovative digital marketing strategies to raise awareness, drive engagement, and increase donations for critical humanitarian projects. The ideal candidate will possess a deep understanding of digital marketing channels, a creative mindset, and a strong passion for social impact. You will work closely with our marketing and fundraising teams to craft compelling campaigns across various platforms. This role offers the unique opportunity to leverage your digital marketing expertise to make a significant difference in the lives of vulnerable populations worldwide, all from the comfort of your own home. If you are a strategic digital marketer driven by purpose, this **remote** opportunity is perfect for you.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing.
• Create engaging and persuasive content for websites, social media platforms, email campaigns, and online advertisements.
• Manage and grow the organization's social media presence across key platforms, fostering community engagement.
• Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics.
• Optimize online advertising campaigns to maximize reach, engagement, and conversion rates for donations.
• Conduct market research to identify target audiences and emerging digital trends relevant to humanitarian advocacy.
• Collaborate with graphic designers and web developers to create visually appealing and user-friendly digital assets.
• Track key performance indicators (KPIs) and provide regular reports on campaign effectiveness to senior management.
• Stay up-to-date with the latest digital marketing tools, techniques, and best practices.
• Develop and manage the digital marketing budget, ensuring cost-effective execution of campaigns.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 4 years of proven experience in digital marketing, preferably within the non-profit sector or for cause-driven organizations.
• Demonstrated expertise in SEO, SEM, social media marketing, content creation, and email marketing.
• Proficiency in using digital marketing tools such as Google Analytics, Google Ads, social media management platforms (e.g., Hootsuite, Buffer), and email marketing software (e.g., Mailchimp, SendGrid).
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Excellent written and verbal communication skills, with a talent for crafting compelling narratives.
• Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
• A genuine passion for humanitarian causes and a commitment to social impact.
• Strong understanding of online fundraising strategies and donor engagement.

Benefits

This **remote** position offers a competitive salary of ZAR per annum, flexible working hours, and the incredible opportunity to contribute to vital humanitarian work from anywhere. You will have the autonomy to manage your workflow and directly impact the organization's reach and fundraising success. Benefits include professional development opportunities, access to online training resources, and the profound satisfaction of using your skills for global good. We provide a supportive virtual team environment, encouraging collaboration and idea-sharing across distances. This is a chance to build a meaningful career making a tangible difference without geographic constraints.