Remote Digital Marketing Specialist

Placements24; Mtubatuba Local Municipality; Hybrid; ZAR 260,000 - 480,000; Full time

Benefits offered by this job

Fully remote work

Competitive salary

Learning opportunities

High-profile projects

Collaborative team

Job summary

Placements24 is seeking a proactive Digital Marketing Specialist to join a fully remote team supporting the Arts & Entertainment sector. The role focuses on driving online presence, audience engagement, and ticket sales through strategic campaigns across digital channels.

The ideal candidate is data-driven with proven success in online advertising, content marketing, and social media management, and can work effectively in a remote setup.

Qualifications

• Proven experience as a Digital Marketing Specialist
• Experience managing PPC and social media campaigns
• Skilled in analytics tools (Google Analytics) and CRMs
• Excellent written and verbal communication skills
• Experience with SEO, content marketing, and email marketing is a plus
• Ability to work independently and manage projects remotely

Responsibilities

• Develop and execute comprehensive digital marketing strategies to increase brand awareness and audience growth
• Manage and optimize paid advertising campaigns across Google Ads, Facebook, and Instagram for ROI
• Create engaging social media content and manage community interactions
• Analyze website traffic and campaign performance, providing actionable insights
• Collaborate with content creators and design teams to ensure cohesive marketing materials
• Stay current with digital marketing trends and best practices

Skills

Digital marketing

PPC management

Social media

Analytics

Copywriting

Tools

Google Analytics

Google Ads

Facebook Ads

CRM systems

Job description

About the Role

Our client is seeking a proactive and experienced Digital Marketing Specialist to join their fully remote team, supporting their operations in the Arts & Entertainment sector. This role is pivotal in driving online presence, audience engagement, and ticket sales through strategic digital campaigns. You will be responsible for developing, implementing, and managing marketing initiatives across various digital channels. The ideal candidate is a data-driven marketer with a passion for the arts and a proven track record of success in online advertising, content marketing, and social media management.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies to increase brand awareness and drive audience acquisition.
• Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook, and Instagram, focusing on ROI.
• Create engaging social media content and manage community interactions to foster a loyal following.
• Analyze website traffic and campaign performance data, providing actionable insights and reports.
• Collaborate with content creators and design teams to ensure cohesive and compelling marketing materials.
• Stay current with digital marketing trends, algorithms, and best practices to ensure optimal campaign performance.

Requirements

• Proven experience as a Digital Marketing Specialist or similar role, with a strong understanding of the Arts & Entertainment market.
• Demonstrated success in managing paid search (PPC) and social media advertising campaigns.
• Proficiency in marketing analytics tools (e.g., Google Analytics) and CRM platforms.
• Excellent written and verbal communication skills, with the ability to craft persuasive marketing copy.
• Experience in SEO, content marketing, and email marketing is a plus.
• Ability to work independently and manage projects effectively in a fully remote setting, ideally based near Richards Bay.

Benefits

• Competitive salary and performance-based incentives.
• Fully remote work arrangement, offering flexibility and work-life balance.
• Opportunities to work on high-profile projects within the Arts & Entertainment industry.
• Access to online learning resources and professional development opportunities.
• Collaborative team environment with regular virtual team-building activities.