Remote Digital Marketing Manager

Placements24; Mtubatuba Local Municipality; Híbrido; ZAR 900.000 - 1.200.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Fully remote work

Performance-based bonuses

Home office allowance

Health benefits

Professional development

Descripción de la vacante

Placements24 is seeking a highly strategic and results-driven Remote Digital Marketing Manager to lead the company’s online presence and marketing initiatives from a remote location.

The ideal candidate will bring 8+ years in digital marketing, with 4+ years in a management role, and deep expertise in SEO, SEM, content, social media, and email marketing, along with proficiency in analytics and marketing automation.

Formación

• Minimum of 8 years in digital marketing, with at least 4 years in a management or leadership role.
• Proven success in developing data-driven digital marketing strategies.
• Expertise across SEO, SEM, content marketing, social media and email marketing.
• Proficiency with digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Strong understanding of digital advertising platforms and campaign management.
• Excellent analytical, strategic thinking and communication skills.

Responsabilidades

• Develop and implement integrated digital marketing strategies to achieve business goals such as brand awareness and lead generation.
• Manage and oversee all digital marketing channels including SEO, SEM, social media, content marketing, email marketing, and affiliate marketing.
• Create and manage digital advertising campaigns across Google Ads, Facebook Ads, and LinkedIn Ads.
• Analyze website traffic and marketing campaign performance using Google Analytics and provide actionable insights.
• Oversee content creation and distribution across digital platforms.
• Lead social media presence and engage with online communities.
• Develop email marketing campaigns to nurture leads and retain customers.
• Stay updated with the latest digital marketing trends and best practices.
• Collaborate with sales, product and design teams for aligned marketing efforts.
• Manage the digital marketing budget to maximize ROI.

Conocimientos

Digital marketing

SEO

SEM

Content marketing

Social media

Email marketing

Analytics

Marketing automation

Budget management

Educación

Bachelor's degree in Marketing

Herramientas

Google Analytics

Marketing automation platforms

Google Ads

Facebook Ads

LinkedIn Ads

Descripción del empleo

Our client is seeking a highly strategic and results-driven Remote Digital Marketing Manager to lead their online presence and marketing initiatives. This is a fully remote position that requires a seasoned professional capable of developing and executing comprehensive digital marketing strategies across various platforms. You will be responsible for driving brand awareness, lead generation, and customer engagement through innovative online campaigns. The ideal candidate will possess a deep understanding of SEO, SEM, content marketing, social media, and email marketing, with a proven ability to analyze performance data and optimize campaigns for maximum ROI. This role offers the opportunity to significantly impact the company's growth trajectory from a remote work environment, contributing to key business objectives.

Key Responsibilities

• Develop and implement integrated digital marketing strategies to achieve business goals, including brand awareness, lead generation, and customer acquisition.
• Manage and oversee all digital marketing channels, including SEO, SEM, social media, content marketing, email marketing, and affiliate marketing.
• Create and manage digital advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
• Analyze website traffic and marketing campaign performance using tools like Google Analytics, providing insights and actionable recommendations.
• Oversee the creation and distribution of engaging content across various digital platforms.
• Manage the company's social media presence and engage with online communities.
• Develop and execute email marketing campaigns to nurture leads and retain customers.
• Stay current with the latest digital marketing trends, technologies, and best practices.
• Collaborate with cross-functional teams, including sales, product, and design, to ensure alignment of marketing efforts.
• Manage the digital marketing budget and ensure efficient allocation of resources to maximize ROI.

Requirements

• Minimum of 8 years of experience in digital marketing, with at least 4 years in a management or leadership role.
• Demonstrated success in developing and executing data-driven digital marketing strategies.
• Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
• Proficiency with digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Strong understanding of digital advertising platforms and campaign management.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Outstanding written and verbal communication skills.
• Proven ability to manage budgets and optimize marketing spend for maximum impact.
• Experience working in a remote or distributed team environment is highly desirable.
• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.

Benefits

• Fully remote work opportunity, allowing for flexible working hours and location independence.
• Highly competitive salary package with performance-based bonuses.
• Comprehensive health and wellness benefits.
• Generous allowance for home office setup and professional development.
• Opportunity to lead strategic marketing initiatives for a growing company.
• A dynamic and collaborative remote work culture.