Digital Marketing & Communications Manager

Placements24; Kempton Park; Remote; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Fully remote work

Competitive salary

Professional development budget

Opportunity to shape digital strategy

Access to cutting-edge digital tools

Job summary

Placements24 is seeking a strategic Digital Marketing & Communications Manager to lead the company’s online presence and external communications. The role is remote-first, focusing on developing innovative digital strategies, growing social channels, and creating engaging content for brand awareness and lead generation.

The ideal candidate brings 5+ years in digital marketing and communications, with proven success in SEO/SEM, content creation, and analytics.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• 5+ years of progressive experience in digital marketing and communications, with a strong focus on strategy and execution.
• Demonstrated success in managing SEO/SEM campaigns, social media marketing and content creation.
• Proficiency with marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics).
• Excellent copywriting, editing, and content creation skills for digital platforms.
• Proven ability to work independently, manage priorities, and deliver results in a remote setting.

Responsibilities

• Develop and execute integrated digital marketing strategies across various online channels including SEO/SEM, social media, email, and content marketing.
• Manage and grow the company's social media presence across platforms, fostering engagement and community.
• Create compelling, high-quality content (written, visual, video) for websites, blogs, social media, and marketing campaigns.
• Analyze digital marketing performance using analytics tools, providing insights and recommendations for optimization.
• Oversee email marketing campaigns, including list management, content creation, and performance tracking.
• Collaborate with internal teams to ensure brand consistency across all digital touchpoints.

Skills

SEO/SEM

Social media

Content creation

Analytics tools

CRM

Marketing automation

Copywriting

Strategic planning

Remote work

Education

Bachelor's degree in Marketing, Communications, Digital Media, or related field

Tools

Google Analytics

CRM systems

Marketing automation platforms

Job description

About the Role

Our client is seeking a strategic and creative Digital Marketing & Communications Manager to lead their online presence and external communications efforts, operating in a fully remote capacity. This pivotal role involves developing and executing innovative digital marketing strategies, managing social media channels, creating engaging content, and overseeing all digital communication campaigns. You will be instrumental in driving brand awareness, generating leads, and fostering a strong online community. The ideal candidate is a self-starter, adept at leveraging digital tools and platforms to achieve business objectives, and thrives in a remote-first environment that encourages autonomy and proactive engagement in the media industry.

Key Responsibilities

• Develop and execute integrated digital marketing strategies across various online channels including SEO/SEM, social media, email, and content marketing.


• Manage and grow the company's social media presence across platforms, fostering engagement and community.


• Create compelling, high-quality content (written, visual, video) for websites, blogs, social media, and marketing campaigns.


• Analyze digital marketing performance using analytics tools, providing insights and recommendations for optimization.


• Oversee email marketing campaigns, including list management, content creation, and performance tracking.


• Collaborate with internal teams to ensure brand consistency across all digital touchpoints.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.


• 5+ years of progressive experience in digital marketing and communications, with a strong focus on strategy and execution.


• Demonstrated success in managing SEO/SEM campaigns, social media marketing and content creation.


• Proficiency with marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics).


• Excellent copywriting, editing, and content creation skills for digital platforms.


• Proven ability to work independently, manage priorities, and deliver results in a remote setting.

Benefits

• Competitive salary package and performance-based incentives.


• Fully remote work arrangement, providing exceptional work-life balance.


• Generous budget for professional development and online courses.


• Opportunity to shape the digital strategy of a growing organization.


• Access to cutting-edge digital marketing tools and resources.