Remote Content Marketing Manager

Placements24; Vereeniging; Hybrid; ZAR 500,000 - 900,000; Full time

Benefits offered by this job

Fully remote

Flexible schedule

Competitive salary

Growth opportunities

South Africa-based role

Job summary

Placements24 is seeking a creative, data-driven Remote Content Marketing Manager to lead our content strategy from a fully remote South African setup. You will create and distribute content (blogs, ebooks, social, video scripts) to attract and convert audiences.

Work with marketing and design, manage calendars, perform SEO/keyword research, and analyze results to improve engagement. A flexible remote role with growth opportunities and competitive benefits.

Qualifications

• Proven experience developing and executing content marketing strategies.
• Excellent writing, editing, and proofreading skills with strong storytelling.

Responsibilities

• Develop and implement a comprehensive content marketing strategy aligned with business objectives and audience needs.
• Oversee creation of high-quality content across formats (blogs, ebooks, infographics, videos, social media).
• Manage content calendar and ensure timely publication across channels.
• Conduct keyword research and SEO analysis to inform content and optimize for search engines.
• Promote content through social media, email marketing, and paid distribution.
• Analyze content performance and use data to refine strategies and improve engagement.
• Collaborate with SMEs, designers, and stakeholders to produce content.
• Stay updated on industry trends and best practices in content marketing.

Skills

Content strategy

Copywriting

Editing

SEO

Keyword research

Analytics

CMS

Social media

Project management

Storytelling

Education

Bachelor's degree in Marketing

Bachelor's degree in Journalism

Bachelor's degree in English

Bachelor's degree in Communications

Tools

CMS

Google Analytics

SEMrush

Job description

About the Role Our client is seeking a creative and strategic Remote Content Marketing Manager to lead their content initiatives within a fully remote operational framework. This role is integral to developing and executing a content strategy that attracts, engages, and converts target audiences across various digital channels. You will be responsible for conceptualizing, creating, and distributing valuable content, including blog posts, articles, whitepapers, case studies, social media updates, and video scripts. As a fully remote position, you have the flexibility to work from anywhere in South Africa, contributing your expertise without requiring a physical presence in Vereeniging, Gauteng . If you are a masterful storyteller with a proven track record in content strategy and a passion for driving business growth through compelling content, this remote role is an exceptional opportunity.

Key Responsibilities

• Develop and implement a comprehensive content marketing strategy aligned with business objectives and target audience needs.
• Oversee the creation of high-quality, engaging content across various formats (blog posts, articles, ebooks, infographics, videos, social media).
• Manage the content calendar, ensuring timely publication and consistent delivery across all channels.
• Conduct keyword research and SEO analysis to inform content creation and optimize for search engines.
• Promote content through various channels, including social media, email marketing, and paid distribution.
• Analyze content performance metrics, using data to refine strategies and improve engagement.
• Collaborate with subject matter experts, designers, and other stakeholders to produce compelling content.
• Stay abreast of industry trends, competitor content, and emerging content marketing best practices.

Requirements

• Proven experience as a Content Marketing Manager, Content Strategist, or similar role, with a strong portfolio of published work.
• Demonstrated ability to develop and execute successful content marketing strategies.
• Excellent writing, editing, and proofreading skills, with a keen eye for detail and storytelling.
• Proficiency with content management systems (CMS) and SEO tools (e.g., Google Analytics, SEMrush).
• Understanding of SEO principles and how to apply them to content creation.
• Experience with social media marketing and content distribution strategies.
• Strong project management and organizational skills, crucial for remote execution.
• Bachelor's degree in Marketing, Journalism, English, Communications, or a related field.

Benefits

• Fully remote work arrangement, offering substantial flexibility.
• Competitive salary and benefits package.
• Opportunity to lead content strategy and make a significant impact.
• Professional development and continuous learning support.
• Collaborative and inclusive remote team environment.
• Work from any location within South Africa.