Senior Content Strategist (Remote)

Placements24; Gauteng; Hybrid; ZAR 600,000 - 860,000; Full time

Benefits offered by this job

Remote work

Performance-based bonuses

Health benefits

Learning and development

Career growth

Job summary

Placements24 is seeking a Senior Content Strategist to join a fully remote team operating from anywhere within South Africa. You will craft data-driven content strategies, guide narrative development, and ensure brand voice consistency across websites, blogs, social channels, and emails.

The ideal candidate has 6+ years in content strategy/marketing, strong storytelling, SEO proficiency, and hands-on CMS experience.

Qualifications

• 6+ years in content strategy or marketing with strong portfolio.
• Proven ability to develop B2B or B2C content strategies.
• Excellent writing, editing, storytelling with brand consistency.
• Experience with SEO, CMS, and analytics (Google Analytics).
• Ability to manage multiple remote projects in fast-paced environments.

Responsibilities

• Develop and execute data-driven content strategies aligned with business goals.
• Oversee creation, curation, and distribution of content across platforms.
• Conduct keyword research, SEO analysis, and content audits.
• Establish content calendars, editorial guidelines, and style guides.
• Analyze content performance metrics and refine strategies for engagement.
• Collaborate with marketing, product, and design teams in a remote setting.

Skills

Content strategy

Content marketing

Storytelling

SEO

CMS

Analytics tools

Remote work

Job description

About the Role

Our client is seeking a highly strategic and creative Senior Content Strategist to join their fully remote team, working from anywhere within South Africa. This pivotal role involves developing and implementing comprehensive content strategies that drive engagement, support marketing objectives, and enhance brand visibility across all digital channels. You will be responsible for creating compelling narratives, defining content frameworks, and ensuring that every piece of content aligns with the company's voice, mission, and audience needs. This is an exceptional opportunity for a seasoned content professional to make a significant impact within a forward-thinking organization that embraces remote collaboration and values impactful storytelling.

Key Responsibilities

• Develop and execute data-driven content strategies that align with business goals and target audience needs.
• Oversee the creation, curation, and distribution of high-quality content across various platforms, including websites, blogs, social media, and email marketing.
• Conduct keyword research, SEO analysis, and competitive content audits to identify opportunities and optimize content performance.
• Establish content calendars, editorial guidelines, and style guides to ensure consistency, quality, and brand voice adherence.
• Analyze content performance metrics and use insights to refine strategies and improve engagement and conversion rates.
• Collaborate with marketing, product, and design teams to ensure cohesive brand messaging and integrated campaign execution, working effectively in a remote setting .

Requirements

• Minimum of 6 years of experience in content strategy, content marketing, or related field, with a strong portfolio of successful campaigns.
• Proven ability to develop and implement comprehensive content strategies for B2B or B2C audiences.
• Excellent writing, editing, and storytelling skills, with a keen eye for detail and brand consistency.
• Proficiency in SEO best practices, content management systems (CMS), and analytics tools (e.g., Google Analytics).
• Experience in managing multiple projects simultaneously in a fast-paced, remote work environment .
• Strong understanding of digital marketing channels and how content integrates with broader marketing initiatives.

Benefits

• Highly competitive salary, reflecting the senior nature of the role.
• Fully remote work arrangement, offering unparalleled flexibility and work-life balance.
• Generous performance-based bonuses and potential for equity.
• Comprehensive health and wellness benefits package.
• Opportunities for continuous learning, professional growth, and development in a supportive, virtual team culture for our team based in Gauteng and beyond.