Programmatic Media Strategist

Publicis Groupe Holdings B.V; Johannesburg; On-site; ZAR 480,000 - 900,000; Full time

Job summary

Publicis Groupe is seeking a Programmatic Specialist to lead the setup, execution and performance of programmatic media campaigns for agency clients. The role focuses on DV360 and related DSPs, with strong emphasis on data-driven optimization and cross-functional collaboration.

You will work with agency partners, brands and internal teams to ensure accurate trafficking, reporting and ongoing optimization. Certifications in DV360 and GMP stacks are highly valued.

Qualifications

• Minimum 5 years of proven experience in programmatic media, specifically DV360.
• DV360 certification; GMP stack certifications are a plus.
• Experience with DV360, Teads, Trade Desk is highly beneficial.
• Up-to-date with latest trends in online marketing and measurement.
• Strong analytical, presentation and reporting skills.
• Proactive problem-solving and strong interpersonal skills.

Responsibilities

• Drive programmatic performance through setup, execution and optimization of campaigns on DV360.
• Handle daily campaign maintenance and tracking/status inquiries.
• Collaborate with agency partners to schedule creative assets before launches.
• Perform trafficking of campaign tags and ensure proper platform implementation.
• Generate weekly/daily QA reports and provide insights to teams.
• Provide monthly auditing reports for invoicing and internal finance.

Skills

DV360 experience

Programmatic

Data analysis

Presentation

Tools

DV360

Teads

Trade Desk

Job description

Publicis Groupe is seeking a Programmatic Specialist to lead the setup, execution and performance of programmatic media campaigns for agency clients. The role focuses on DV360 and related DSPs, with strong emphasis on data-driven optimization and cross-functional collaboration.

You will work with agency partners, brands and internal teams to ensure accurate trafficking, reporting and ongoing optimization. Certifications in DV360 and GMP stacks are highly valued.