Pro Shop Manager

BGA Recruitment; George; On-site; ZAR 240,000 - 300,000; Full time

Job summary

BGA Recruitment is seeking a driven Golf Shop Manager in the George area to lead daily operations, drive sales and margin, and ensure superior customer service on the shop floor. You will manage cash, data accuracy, merchandising standards, and marketing activities while developing staff and maintaining product knowledge.

You will oversee budgeting, stock analysis, handling customer engagements, and implementing continuous improvement initiatives to maximise store performance and customer

Qualifications

• Business acumen and strategic thinking for retail golf shop operations.
• Strong management and leadership abilities with team oversight.
• Customer engagement and service excellence in a high-volume golf retail environment.
• Self-motivated with ability to drive sales and staff development.
• Excellent communication and computer literacy; proficient with stock/sales systems.
• Deep knowledge of golf equipment and accessories to advise customers.
• Budgeting: set monthly/weekly budgets and monitor performance.

Responsibilities

• Achieve Budget Sales and Margin.
• Deliver Superior Customer Service.
• Cash Management and Data Integrity.
• Maintain in-store Merchandising standards and Marketing.
• Staff development and management.
• General Administration and Risk Management.
• Continuous Improvement and knowledge on Custom Fitting Services.

Skills

Business acumen

Management skills

Leadership skills

Self-Motivation

Customer Engagement skills

Golf Operations Experience

Communication

Computer literacy

In depth product knowledge of Golf

Job description

RESPONSIBILITIES/KEY PERFORMANCE AREAS (KPA)

• Achieve Budget Sales and Margin

• Superior Customer Service

• Cash Management

• Data Integrity

• In store Merchandising standards

• Marketing

• Staff development and management

• General Administration

• Risk Management

• Continuous Improvement

• Develop & Maintain knowledge & skills on Custom Fitting Services.

Key Performance Indicators

• Achieve Budget Sales and Margin

• Superior Customer Service

• Cash Management

• Data Integrity

• In store Merchandising standards

• Marketing

• Staff development and management

• General Administration

• Risk Management

• Continuous Improvement

• Develop & Maintain knowledge & skills on Custom Fitting Services.

REQUIREMENTS:

• Business acumen

• Management skills

• Leadership skills

• Self-Motivation

• Customer Engagement skills

• Golf Operations Experience

• Communication

• Computer literacy

• In depth product knowledge of Golf equipment

• Budgeting:

  • Set monthly and weekly budgets for Golf Shop Team Members.

  • Manage sales staff daily against % of budget in the following areas:

    • Overall sales

    • Margins

    • Markdown sales

    • Used sales

    • Demo unit sales

    • number of customer engagements

  • Management of basket size through up-selling, on selling and other sales techniques.

  • Control discounts to maximize margin.

  • Develop Team Member’s ability to maximize sales opportunities through basket size and margin management.

  • To conduct weekly analysis and interpretation of the Stock and sales report; Clearance report etc.to manage the store’s performance.

• Customer Service:

  • Ensure the company’s purpose is fully understood and lived by all team members in daily activities.

  • Deliver superior customer service experience to all customers.

  • Maintains and enforces the company service non-negotiable.

  • Will be present on the sales floor interacting with Customers and Sales Staff for no less than 6 hours per working day.

  • Dealing with customer complaints decisively and with empathy in a way both protects company interests while leaving the customer feeling satisfied.

  • All customer complaints must be resolved within 24 hours and feedback to be given to the Operations Manager.

ADDITIONAL COMPETENCY REQUIREMENTS:

• Logical

• Analytical

• Numerate

• Effective Seller

• Multi-tasking

• Communicate effectively, including presentation skills

• Work effectively as a team member and leader

• Time management – both personal as well as golf shop team

• Interest in sports

• Ability to work under pressure