PPC Specialist

Virtustant; South Africa; Remote; ZAR 1,002,000 - 1,503,000; Full time

Benefits offered by this job

100% remote work

Long-term roles

USD or local currency payment

Ongoing support

Job summary

Virtustant is seeking a PPC Specialist to plan, launch and optimize paid campaigns for US-based clients. This remote role requires hands-on management of Google Ads, Meta Ads, and other platforms to drive leads and sales at a profitable cost.

You will work with a distributed team across Latin America and South Africa, communicate in Advanced English, and report on CPC, CPA and ROAS. 100% remote, with USD or local currency payment and long-term opportunities.

Qualifications

• 2+ years of managing paid ad campaigns.
• Advanced English (C1+).
• Hands-on experience with Google Ads and Meta Ads Manager.
• Familiar with GA4 and spreadsheets.

Responsibilities

• Build and manage campaigns on Google Ads, Meta Ads and other platforms.
• Research keywords and audiences.
• Write ad copy and collaborate with designers on creatives.
• Monitor budgets, bids and performance daily.
• Run A/B tests on ads and landing pages.
• Report CPC, CPA, ROAS and suggest next steps.

Skills

Paid media management

Analytical thinking

Advanced English

Tools

Google Ads

Meta Ads Manager

GA4

Job description

Job Title: PPC Specialist

About Virtustant

Virtustant is a remote staffing company that connects talented professionals in Latin America and South Africa with growing US businesses. We recruit, vet and support our team members so they can build long-term remote careers with international clients.

About The Role

Plan, launch and optimize paid campaigns that bring our clients leads and sales at a profitable cost.

Responsibilities

• Build and manage campaigns on Google Ads, Meta Ads and other platforms
• Research keywords and audiences
• Write ad copy and work with designers on creatives
• Monitor budgets, bids and performance every day
• Run A/B tests on ads and landing pages
• Report results (CPC, CPA, ROAS) and recommend next steps

Requirements

• 2+ years managing paid ad campaigns
• Advanced English (C1 or higher)
• Hands-on experience with Google Ads and Meta Ads Manager
• Comfortable with Google Analytics (GA4) and spreadsheets
• Analytical and detail-oriented

Nice To Have

• Google Ads or Meta certification
• Experience with TikTok, LinkedIn or Microsoft Ads
• Experience with Google Tag Manager and conversion tracking

English Level

Advanced (C1 or higher), written and spoken

Schedule

Full time, US business hours

What We Offer

• 100% remote work from your home country
• Long-term positions with US-based companies
• Payment in USD or local currency, according to your preference
• Ongoing support from the Virtustant team