Performance Lead: Growth & Optimization Strategist

Publicis Groupe Holdings B.V; Johannesburg; On-site; ZAR 900,000 - 1,300,000; Full time

Job summary

Publicis Groupe Holdings B.V is seeking a senior Performance Lead to own end-to-end performance delivery across client portfolios. You will define strategy, optimize governance, lead client and partner teams, and drive data-informed decision-making to achieve business outcomes.

Reporting to the Head of Performance & Client Lead, you will collaborate with Analytics, Technology and creative partners, ensuring campaigns are optimized, compliant and performance-ready, while continuously exploring

Qualifications

• 3–5 years in a senior performance, client-leadership or team/partner-management role.
• Hands-on experience across Google, Meta, DV360/programmatic and commerce media.
• Strong analytics and attribution capability.
• Martech understanding and conversion tracking expertise.
• Operational governance and stakeholder management.
• Strategic consulting and storytelling abilities.
• Excellent partner management skills.

Responsibilities

• Translate business objectives into measurable performance KPIs.
• Validate media plans, audience strategy and channel mix.
• Drive ROAS, CPA, conversion and growth optimization.
• Ensure campaigns are performance-ready before launch.
• Lead weekly performance reviews with client stakeholders.
• Identify automation and AI-led optimization opportunities.
• Oversee governance of third-party execution and data integrity.

Job description

Publicis Groupe Holdings B.V is seeking a senior Performance Lead to own end-to-end performance delivery across client portfolios. You will define strategy, optimize governance, lead client and partner teams, and drive data-informed decision-making to achieve business outcomes.

Reporting to the Head of Performance & Client Lead, you will collaborate with Analytics, Technology and creative partners, ensuring campaigns are optimized, compliant and performance-ready, while continuously exploring