Marketing Specialist (Insurance)

Morton Moore Financial Services; Pretoria; Sur place; ZAR 180 000 - 300 000; Plein temps

Résumé du poste

Morton Moore Financial Services in Pretoria East is seeking a qualified Marketing professional to drive brand awareness and new business growth in the heavy commercial vehicle and transport sector. The role blends traditional relationship-based marketing with digital campaigns, requiring a creative self-starter who can work independently and build industry relationships.

You will develop and execute marketing plans targeting fleet operators, dealers and industry bodies, manage social media and

Responsabilités

• Develop and execute marketing plans aligned to the brokerage's growth targets, with a focus on the HCV and commercial vehicle market
• Identify and pursue new business opportunities within the transport, fleet and commercial vehicle sectors
• Build and maintain relationships with fleet owners, dealerships, industry bodies and referral partners
• Represent the business at industry events, expos, trade shows and networking opportunities
• Manage the brokerage's social media presence, website content and digital campaigns
• Create marketing collateral including brochures, presentations, proposals and email campaigns
• Conduct market and competitor research to inform positioning, product messaging and pricing input
• Support the broking and sales team with lead generation, campaign material and follow-up activity
• Track and report on campaign performance, lead conversion and return on marketing spendMaintain the CRM and marketing database accurately and in line with POPIA requirements
• Coordinate with external designers, printers, media partners

Description du poste

Our client, a short-term insurance brokerage based in Pretoria East, is looking for a qualified Marketing professional to drive brand awareness and new business growth, with particular focus on the heavy commercial vehicle (HCV) and transport sector. The role combines traditional relationship-based marketing with digital and campaign work, and would suit a creative self-starter who is comfortable working independently and building relationships within the industry.

Key Responsibilities

• Develop and execute marketing plans aligned to the brokerage's growth targets, with a focus on the HCV and commercial vehicle market
• Identify and pursue new business opportunities within the transport, fleet and commercial vehicle sectors
• Build and maintain relationships with fleet owners, dealerships, industry bodies and referral partners
• Represent the business at industry events, expos, trade shows and networking opportunities
• Manage the brokerage's social media presence, website content and digital campaigns
• Create marketing collateral including brochures, presentations, proposals and email campaigns
• Conduct market and competitor research to inform positioning, product messaging and pricing input
• Support the broking and sales team with lead generation, campaign material and follow-up activity
• Track and report on campaign performance, lead conversion and return on marketing spendMaintain the CRM and marketing database accurately and in line with POPIA requirements
• Coordinate with external designers, printers, media partners