Lifecycle Communications Lead

GBS; KwaZulu-Natal; On-site; ZAR 420,000 - 640,000; Full time

Job summary

Help Me is seeking a Communications Manager to lead customer communications across the lifecycle. You’ll craft clear, consistent, customer-focused messages, aligned with our brand, across onboarding, support, claims, and up-sell journeys.

You’ll manage content across WhatsApp, email, SMS, websites, apps and social platforms, and oversee multilingual campaigns. You’ll collaborate with Marketing, Operations and Sales to optimize engagement, retention and product adoption, using data to measure

Qualifications

• 3–5 years’ experience in communications, digital marketing or CX.
• Degree or diploma in Communications, Marketing, PR or related.
• Experience with multi-channel/omni-channel communications.
• Experience with CRM/marketing automation platforms.

Responsibilities

• Develop and manage customer communication strategies.
• Oversee communications across onboarding, service, claims, upsell, upgrades.
• Ensure messages reach customers via the right channel at the right time.
• Create content for WhatsApp, email, SMS, websites, apps and social media.
• Maintain brand voice and communication standards.
• Manage multilingual communications as needed.
• Collaborate with Marketing, Customer Service, Operations, Sales teams.
• Monitor performance and use data to improve engagement.

Skills

Communications strategy

Digital marketing

Customer experience

Multi-channel communications

CRM/Marketing automation (Salesforce)

Content creation & social media

Data & analytics

Education

Relevant degree/diploma in communications or related field

Tools

Salesforce or other CRM

Job description

Help Me is seeking a Communications Manager to lead customer communications across the lifecycle. You’ll craft clear, consistent, customer-focused messages, aligned with our brand, across onboarding, support, claims, and up-sell journeys.

You’ll manage content across WhatsApp, email, SMS, websites, apps and social platforms, and oversee multilingual campaigns. You’ll collaborate with Marketing, Operations and Sales to optimize engagement, retention and product adoption, using data to measure