Lead Generation Specialist – Travel & Tourism

Methys; Cape Town; Hybrid; ZAR 300,000 - 520,000; Full time

Benefits offered by this job

Hybrid working environment

Career growth opportunities

Competitive compensation

Job summary

PayGenius in Cape Town (Hybrid) is seeking a Lead Generation Specialist to identify, engage, and qualify opportunities in travel and tourism. You will source leads and initiate contact with potential merchants, building a robust pipeline for the BD and sales teams.

Ideal candidates have 2–4 years of outbound prospecting experience, strong research skills, and comfort with senior-level conversations. English proficiency required. Hybrid work environment with fintech and payments industry exposure.

Qualifications

• 2–4 years experience in lead generation, sales development, outbound prospecting, or BD support.
• Proven hands-on ability to execute cold outreach campaigns (email, LinkedIn, phone).
• Strong research skills to build targeted lead lists from scratch.
• Comfortable initiating conversations with senior decision-makers.
• Strong written communication for cold outreach.

Responsibilities

• Drive outbound lead generation across the travel and tourism sector.
• Proactively identify and engage potential merchants through cold email, LinkedIn outreach, calls, and digital prospecting.
• Build and maintain a high-quality pipeline of qualified leads for the BD team.
• Qualify leads based on fit, payment potential, and readiness to onboard.
• Maintain accurate CRM records for prospects and interactions.
• Collaborate with BD and sales teams for seamless handover of opportunities.
• Refine outreach strategies based on response rates and market feedback.
• Monitor industry trends within travel, hospitality, and payments.

Skills

Outbound prospecting

Lead generation

Research

Cold outreach

CRM proficiency

English proficiency

Tools

Zoho CRM

HubSpot CRM

Apollo

Lusha

LinkedIn Sales Navigator

Job description

Lead Generation Specialist – Travel & Tourism

Cape Town(Hybrid), South Africa | Posted on 28/05/2026

This is a highly outbound-focused role where your primary responsibility is to identify, engage, and qualify new business opportunities within the travel and tourism industry.

You will be responsible for actively sourcing leads and initiating contact with potential merchants, ensuring a consistent flow of high-quality opportunities for the business development and sales teams.

The role is ideal for someone who is comfortable with cold outreach, enjoys research-driven prospecting, and thrives on building pipeline from scratch.

Your mission

Drive outbound lead generation across the travel and tourism sector

Proactively identify and engage potential merchants through cold email, LinkedIn outreach, calls, and digital prospecting.

Build and maintain a high-quality pipeline of qualified leads across hotels, lodges, travel agencies, tour operators, OTAs, activity providers and ecommerce stores for the Business development team.

Conduct targeted research to identify new business opportunities and decision-makers

Develop and execute structured outbound prospecting lists.

Qualify leads based on fit, payment potential, and readiness to onboard

Maintain accurate and up-to-date CRM records for all prospects and interactions

Work closely with the business development and sales teams to ensure seamless handover of qualified opportunities

Continuously refine outreach strategies based on response rates and market feedback

Monitor industry trends within travel, hospitality, and tourism payments

Requirements

Your profile

2–4 years experience in lead generation, sales development, outbound prospecting, or business development support

Proven hands on ability to execute cold outreach campaigns (email, LinkedIn, phone)

Strong research skills with the ability to build targeted lead lists from scratch

Comfortable initiating conversations with senior decision-makers

Strong written communication skills (especially for cold email outreach)

Highly self-driven, structured, and results-oriented

Ability to work in a fast-paced, target-driven environment

Proficiency in English required

Bonus points if you have

Experience in fintech, payments, SaaS, travel, or hospitality industries

Familiarity with CRM systems such as Zoho HubSpot, or similar tools

Experience using outbound tools (Apollo, Lusha, LinkedIn Sales Navigator, etc.)

Understanding of merchant acquiring or online payment ecosystems (Training will be provided)

Why join PayGenius?

Be part of a fast-growing fintech shaping payments across Africa

Hybrid working environment

Direct exposure to the travel and tourism industry across multiple markets

Work closely with high-performing sales and BD teams

Strong opportunity for career growth into sales or business development roles

Competitive salary and performance incentives

Great culture, great coffee, and a collaborative team environment