Lead Content Strategist - Digital Campaigns

Placements24; Kempton Park; On-site; ZAR 600,000 - 900,000; Full time

Job summary

Placements24 is seeking an experienced Lead Content Strategist for a prominent digital marketing agency in Gauteng. You will spearhead content initiatives, shape multi-channel strategies, and ensure brand consistency across clients.

You will manage a team of content creators, copywriters, and editors, applying SEO best practices, data-driven storytelling, and trendspotting to drive engagement and lead generation.

Qualifications

• Proven track record in content marketing.
• Strong SEO knowledge.
• Experience leading content teams.

Responsibilities

• Lead the development of cross-channel content plans.
• Oversee creation of high-quality content across channels.
• Drive engagement, brand awareness and lead generation.
• Identify trends and translate into campaigns.

Skills

Content strategy

SEO understanding

Leadership

Cross-functional collaboration

Job description

About the Role

Our client, a prominent digital marketing agency, is actively searching for an experienced and visionary Lead Content Strategist to spearhead their content initiatives. This exciting role involves developing and executing comprehensive content strategies that drive engagement, brand awareness, and lead generation for a diverse portfolio of clients. You will be responsible for overseeing the creation of compelling and high-quality content across multiple channels, ensuring brand consistency and strategic alignment. The position is based in Tembisa, Gauteng and offers a unique opportunity to lead a talented team of content creators, copywriters, and editors. If you have a proven track record in content marketing, a deep understanding of SEO, and a passion for storytelling, this is the role for you. We are seeking a strategic thinker who can identify emerging trends and leverage them to create impactful campaigns. This role requires strong leadership abilities and a collaborative spirit.