Junior SEO Specialist

Placements24; Pretoria; Hybrid; ZAR 120,000 - 180,000; Full time

Benefits offered by this job

Paid internship

Mentorship

Hybrid work model

Hands-on SEO tools exposure

Job summary

Placements24 in Pretoria, Gauteng, is seeking aJunior SEO Specialist for a paid internship with potential for full-time. The role blends on-site and remote work, offering mentorship from senior SEO professionals and hands-on experience across SEO tools and campaigns.

You will collaborate with marketing and content teams, perform keyword research, on-page optimization, technical audits, and report on performance using GA and Search Console.

Qualifications

• Bachelor's degree preferred in marketing, communications or IT.
• Foundational SEO knowledge including keyword research, on-page optimization, technical SEO and link building.
• Familiarity with SEO tools (GA, GSC, SEMrush, Ahrefs, Moz).
• Proficiency in Excel or Google Sheets for data analysis.
• Strong analytical and communication skills.
• Proactive attitude and willingness to learn in digital marketing.

Responsibilities

• Assist in executing SEO strategies: on-page optimization, technical audits, keyword research.
• Conduct thorough keyword research to identify content opportunities.
• Perform technical SEO audits addressing site speed, crawlability, indexability and mobile-friendliness.
• Support link-building to improve domain authority.
• Monitor website performance using GA, GSC and other SEO platforms.
• Analyze competitor SEO strategies and propose improvements.
• Collaborate with content writers and developers to implement SEO best practices.
• Stay updated on SEO trends and industry developments.
• Support the marketing team in related digital initiatives.
• Participate in team meetings with ideas for SEO improvements.

Skills

Analytical thinking

Keyword research

On-page optimization

Content collaboration

MS Excel/Sheets

Education

Bachelor's degree in Marketing/Communications/IT

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Moz

Job description

About the Role

Our client, a forward-thinking digital marketing agency, is looking for an enthusiastic and motivated Junior SEO Specialist to join their growing team in Pretoria, Gauteng . This is an excellent entry-level opportunity for someone passionate about Search Engine Optimization and eager to learn and develop their skills in a supportive and professional environment. You will work closely with senior SEO strategists and the marketing team to implement and manage SEO strategies that improve search engine rankings and drive organic traffic for a diverse range of clients. The role involves a blend of on-site and off-site SEO tasks, requiring a keen analytical mind and attention to detail. This hybrid position allows for a balance between in-office collaboration and remote flexibility, based in our Pretoria hub. We are seeking an individual with a foundational understanding of SEO principles and a strong desire to excel in the field of digital marketing.

Key Responsibilities

• Assist in the execution of SEO strategies, including on-page optimization, technical SEO audits, and keyword research.
• Conduct thorough keyword research and analysis to identify new content opportunities and inform optimization efforts.
• Perform technical SEO audits to identify and resolve issues related to site speed, crawlability, indexability, and mobile-friendliness.
• Assist in the development and implementation of link-building strategies to improve website authority and domain rating.
• Monitor and report on website performance using tools like Google Analytics, Google Search Console, and other SEO platforms.
• Analyze competitor SEO strategies and identify opportunities for differentiation.
• Collaborate with content writers and web developers to ensure SEO best practices are integrated into website content and structure.
• Stay updated on the latest SEO trends, algorithm updates, and industry best practices.
• Support the marketing team in various digital marketing initiatives as needed.
• Participate in team meetings and contribute ideas for SEO improvements.

Requirements

• Bachelor's degree in Marketing, Communications, Information Technology, or a related field is preferred.
• A foundational understanding of SEO principles, including keyword research, on-page optimization, technical SEO, and link building.
• Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz is a plus.
• Proficiency in Microsoft Excel or Google Sheets for data analysis.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• A proactive attitude and a strong desire to learn and grow in the digital marketing field.
• Ability to work both independently and collaboratively within a team environment.
• High attention to detail and commitment to producing accurate work.
• Understanding of website structure, HTML, and CSS is beneficial.

Benefits

• Paid internship opportunity with potential for full-time employment.
• Mentorship from experienced SEO professionals.
• Hands-on experience with a wide range of SEO tools and techniques.
• Exposure to diverse client industries and marketing challenges in Pretoria, Gauteng .
• Hybrid work model offering flexibility and work-life balance.
• Opportunity to contribute to real-world marketing campaigns and see immediate impact.
• Collaborative and supportive team culture.
• Continuous learning and professional development resources.